About the Reviewer

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"Mintigo InterestBase Review"

10 of 10 | published 7/25/2013

TrustRadius Review Summary

Mintingo InterestBase searches the web for leads with interests that match our products. So far, it has worked well: we are seeing good engagement and high conversion rates. I would recommend.

Overall Satisfaction

Really good insight on our customer base
  • Customer identification and acquisition
  • Improved lead scoring for aligning buyer's interest to what we sell
N/A - delivers on agreement
  • High engagement with leads (MQLs)
  • Conversion rates are strong
Delivering on the promise.  High engagement with the leads.  Good conversion rates.

Product Usage

  • Customer acquisition (Tofu leads)
  • Aligning buyer's interest to what we sell
  • Improved lead scoring

Evaluation and Selection

We did not switch from any software package. - N/A


  • In-person training
  • Self-taught
Very easy and intuitive.  I would recommend to others.


Great insights on customer insights and behaviors
No - Support is not needed