eCommerce platform ideal for multi-channel selling
November 03, 2016

eCommerce platform ideal for multi-channel selling

Giorgio Ghisalberti | TrustRadius Reviewer
Score 10 out of 10
Vetted Review

Overall Satisfaction with Kooomo

Kooomo is one of the best eCommerce platforms that I've ever used for my clients. Marketing km zero is an Italian web agency that creates ecommerce websites and marketing campaigns for different clients.

We have a lot of experience with different eCommerce platforms but Kooomo is the best one for many reasons. These are the main characteristics that we like:
  • SaaS service: it is possible to start a new eCommerce in few weeks
  • Front-end and UX Design: for us it is possible to personalize the layout of the eCommerce platform, without limitations
  • Backend: for my agency there are no concerns about the backend, in Kooomo there are all the eCommerce functionalities that we need (coupon, discounts, etc.)
  • 1-Click integrations: there are many third-party platforms that are already integrated with Kooomo. This aspect allows the client to do not worry about, for example, about the payment method or the shipping service. There are many payment integrations (PayPal, Banca Sella, etc) and many shipping services (FedEx, DHL, etc.)
There are some other eCommerce platforms that have some of these integrations and features, but many times some integrations require development work.

We think that the main feature is the marketplace integration: from a single backend it is possible to manage all the products:
  • on the eCommerce
  • on Amazon
  • on eBay
These are the biggest functionalities because many of our clients need to sell products on all online channels.

There are some downsides? Yes, we think that it is not a good platform for small clients or for a company that does not accept the revenue share model.
  • Integration with the marketplaces: in Kooomo you can manage the products not only eCommerce, but also on Amazon and eBay
  • I think that the CMS in Kooomo is good but it could be improved in some small parts
  • Kooomo allowed me to expand the range of services offered by my company and to realize consulting or marketing activities for new clients interested in the world of ecommerce.
I think that Kooomo is good for all clients that want a complete eCommerce platform, where it is possible to personalize the layout, have all eCommerce features and many integrations. Therefore it is good for businesses that want to sell not only on eCommerce but also on other platforms, like Amazon and eBay. I think that Kooomo is not good for a small business.

Kooomo Feature Ratings

Product catalog & listings
10
Product management
10
Bulk product upload
9
Branding
9
Mobile storefront
9
Product variations
10
Visual customization
10
CMS
8
Abandoned cart recovery
9
Checkout user experience
10
eCommerce security
10
Promotions & discounts
10
Personalized recommendations
10
SEO
8
Multi-site management
Not Rated
Order processing
10
Inventory management
7
Shipping
10
Custom functionality
7