There are better options.
May 30, 2019
There are better options.
Score 1 out of 10
Vetted Review
Verified User
Overall Satisfaction with Marketo
It was being used between Sales and Marketing to track leads and manage campaigns.
- It had ready-to-go templates.
- Campaigns were easy to set up.
- Adding your own branding to landing pages often breaks the template.
- Terrible designs on their email templates and landing pages.
- Updating a template was not universal.
- Product Launches
- Upsell
- Customer Service
- Lead Management
- Prospecting / New Business
We were trying to make more money and keep track of leads as we passed them off to our sales team. We wanted to make it as easy as possible for everyone to be on the same page. We were trying to get people into our free trial so we could get them into the process of testing the product and possibly advancing to the product that served their nonprofit the best.
I have used both Pardot and Hubspot. The user interface alone is a thousand times better. They both were super easy to use and intuitive. If we had a problem their customer service actually was helpful and knew how to use the product. Every time we had a problem with Marketo, nobody was able to help.
10,000 to 25,000