Great demand-engine to drive results
June 18, 2025

Great demand-engine to drive results

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with pharosIQ

We’re collaborating with the agency pharosIQ for a couple of quarters already, to drive end-user demand alongside our valued channel partners. This effort encompasses both whitespace and installed-base campaigns. We’re extremely satisfied with the results, as the team is always highly engaged, well-prepared and experienced, and their signals engine delivers top opportunities from verified buyers.

Pros

  • partner engagement
  • nurturing their own audience (signals engine)
  • project management

Cons

  • explain campaign offers a bit more easily to our partners so that also a non-marketing audience can understand them easily
  • good conversion rate for sales outreach
  • lead quality
Extremely responsive and very customer oriented. Very flexible in terms of campaign offer, depending on funding available and operating model in place.
weak lead quality for whitespace leads
description of offers is sometimes described a little bit complicated

Do you think pharosIQ delivers good value for the price?

Yes

Are you happy with pharosIQ's feature set?

Yes

Did pharosIQ live up to sales and marketing promises?

Yes

Did implementation of pharosIQ go as expected?

Yes

Would you buy pharosIQ again?

Yes

both whitespace and installed base demand-generation

Comments

  • James Crilly | TrustRadius Reviewer
    Thank you for taking the time to share your feedback. Were glad to hear about your experience and truly appreciate your insights. Kind Regards pharosIQ Team

More Reviews of pharosIQ