Sizmek is my favorite
April 26, 2016

Sizmek is my favorite

Sarah Katcher | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Sizmek

I've previously used Sizmek as our ad server, RFP/Proposal process manager, and reporting tool. Sizmek created a seamless transition from one step to the next, is user friendly, and dynamic to allow the user to do whatever they need. I love Sizmek.

Pros

  • Smart Planning - this is the tool that provides a process for RFPs, Proposals, and Final IO issuance. This tool was great not only to facilitate these processes, but housed all of these documents on a platform that anyone can view at a later date, prevented errors, and cut time in evaluation and implementation
  • Reporting - the reporting interface is very user friendly and can pull whatever you need. The export is easily made into a pivot as opposed to being formatted, and made our analytics timeline more client-appeasing
  • Support - the Sizmek support team is AMAZING! Very responsive, helpful, and timely.

Cons

  • Making changes to existing/live placements can be difficult, but I don't think this can be avoided in any ad server
  • Process efficiency
  • Reporting capabilities
  • Customer service
  • dcm, adswerve and dfa
Sizmek is much more user friendly, provides better support, and offers more 'planning' tools beyond trafficking.
Sizmek overall is my favorite ad server, media tool, and reporting interface. I'd recommend Sizmek for anyone.

Sizmek Ad Suite (discontinued) Feature Ratings

Ad campaign creation
10
Ad deployment
10
Display advertising
10
Ad display and retargeting segmentation
10
Sequence targeting
Not Rated
Data Transfer
Not Rated
DSP integration
Not Rated
Ad dashboards
10
Ad performance reports
10
Ad conversion tracking
10
Ad attribution reporting
10
Cross-channel ad management
10
Ad forecasting and optimization
10

Comments

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