Sizmek is my favorite
Overall Satisfaction with Sizmek
I've previously used Sizmek as our ad server, RFP/Proposal process manager, and reporting tool. Sizmek created a seamless transition from one step to the next, is user friendly, and dynamic to allow the user to do whatever they need. I love Sizmek.
Pros
- Smart Planning - this is the tool that provides a process for RFPs, Proposals, and Final IO issuance. This tool was great not only to facilitate these processes, but housed all of these documents on a platform that anyone can view at a later date, prevented errors, and cut time in evaluation and implementation
- Reporting - the reporting interface is very user friendly and can pull whatever you need. The export is easily made into a pivot as opposed to being formatted, and made our analytics timeline more client-appeasing
- Support - the Sizmek support team is AMAZING! Very responsive, helpful, and timely.
Cons
- Making changes to existing/live placements can be difficult, but I don't think this can be avoided in any ad server
- Process efficiency
- Reporting capabilities
- Customer service
- dcm, adswerve and dfa
Sizmek is much more user friendly, provides better support, and offers more 'planning' tools beyond trafficking.
Comments
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