WebTextTool (now TextMetrics) is a fantastic tool for analyzing written content intended for either or both online or print publishing
March 03, 2020

WebTextTool (now TextMetrics) is a fantastic tool for analyzing written content intended for either or both online or print publishing

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with WebTextTool

First off, WebTextTool rebranded and changed its name to TextMetrics about half a year ago. It's the same product, but the new name better describes what the tool does. Currently, I am the only one using WedTextTool (TextMetrics), and I use it for every news item or blog post for our website and any articles or content I write for outside publications as well. I try not to publish anything (either online or in print) without running it through WedTextTool (TextMetrics) first. It's a super-objective "editor" that looks for the things the internet needs that a human editor doesn't or can't look for because it's all based on algorithms.
  • WebTextTool (TextMetrics) expertly assesses the text and, just as importantly importantly, the FORMAT of the content for SEO effectiveness and advises on what to do to make it more effective.
  • WebTextTool (TextMetrics) assesses and ranks your content's readability level with actionable recommendations.
  • WebTextTool (TextMetrics) provides feedback and recommendations on other factors such as target audience (leaning towards any one particular gender), credibility (adjective usage), and sentiment (negative, positive, or neutral).
  • WebTextTool (TextMetrics) assumes that each uploaded or typed in the article is intended for online publishing, mostly in a blog type environment. While this is a perfectly understandable assumption in this day and age, it shouldn't be so difficult to ask the question of whether the content is intended for online or print media.
  • The "Credibility" section tends to be a little too harsh for my taste. Depending on the style of writing and the type of content, "too many adjectives" is too subjective a metric to apply to all writing ( still, I do get why they try to do it).
  • This is a little nitpicky, but I'd prefer to see how many projects and credits I have left to use on the dashboard page as opposed to having to click over to my account. A dashboard should show everything that a user needs to see in one shot.
  • WebTextTool (TextMetrics) has saved me lots of time in proofreading and re-reading my content to make sure it follows SEO protocols as well as hits all the right spots concerning content.
  • It has made me more confident as a content creator. I do not consider myself eloquent or even a good writer by nature. But when it comes to SEO, that doesn't matter as much as making sure you hit your targets for SEO effectiveness.
  • Knowing that I'm not the best writer, I can fall into the trap of thinking that my writing is perfect as long as it's been run through TextMetrics. It can provide a little bit of false confidence in not needing to have another set of eyes look over the content. In that sense, it will never replace a human editor, and so that will always be required.
I've not used any other tools like WebTextTool (TextMetrics) in the past. This is the first and only one I've used with this kind of functionality, so, unfortunately, I can't compare it to any other tools. I'm not familiar with any other tools that analyze written content in this fashion.
I only had to reach out to TexMetrics once when initially getting my account setup after signing up. The response was swift, and they addressed my question completely. I've had no other issues since I began using TextMetrics, so based on that one interaction, I have to give them a great score. I assume that it is still the same as when I reached out that one time (at least I hope it is!).

Do you think Textmetrics delivers good value for the price?

Yes

Are you happy with Textmetrics's feature set?

Yes

Did Textmetrics live up to sales and marketing promises?

Yes

Did implementation of Textmetrics go as expected?

Yes

Would you buy Textmetrics again?

Yes

I honestly can't think of a scenario where WebTextTool (TextMetrics) would not be valuable for anyone writing content intended for publishing either online or in print media. If the intent is for print media, then even if you completely ignore the SEO section of the analysis, all of the other analysis tools intended for content are incredibly insightful and helpful. These days, even print media almost always ends up online in some form or another on the publisher's website or in a digital format of the publication. So the SEO tools can still give a little boost in reworking or rewording some parts to make sure they will be effective not only in print but online as well.

Textmetrics Feature Ratings

10.0
Keyword analysis
10
Backlink management
10
SERP ranking tracking
Not Rated
Page grader
10
Competitive analysis
Not Rated
Site audit / diagnostics
10
Site recommendations
10
Task management
10
Local SEO
Not Rated
Global SEO
10