Wide Orbit - a wide variety of reports for your day to day business!
May 29, 2019

Wide Orbit - a wide variety of reports for your day to day business!

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with WideOrbit

Wide Orbit is used primarily by our sales department- company wide. We are able to utilize Wide Orbit for a variety of purposes- syncing it to our CRM (Salesforce), revenue reports, invoicing, order entry, spot times (on-air), and much more. It helps us to stay more organized and keep a majority or our important information for day-to-day business all in one place. As I mentioned above, it syncs to Salesforce (our CRM of choice). The only thing that would make it more functional is if we could use it as CRM and order management system.
  • Wide Orbit offers a wide variety of reports, as a user- you are able to maximize these to your advantage and include as much or as little information as necessary for internal use or for your clients.
  • It's fantastic to be able to reference all of our orders in one place and track completion process from order entry to approvals and actual air time/run dates
  • Very user friendly and efficient to use.
  • The Revenue Reports are especially wonderful, and can be sorted according to whatever perimeters you desire.
  • Launch time seems to be way too long. It can sometimes take up to 5 minutes just to load the program, and that doesn't include pulling a particular report.
  • Some of the options to generate reports and/or input orders are repetitive- with many hoops to jump through and buttons to choose. However, I believe that some of that can be eliminated through corporate preferences on a WO subscription.
  • It tends to update often which is good and bad. Ultimately the updates are designed for more efficient use, however,it can be discouraging to have to re-train on added features and designs to WO.
  • The system doesn't seem to work well with any of our digital platforms. For example, we can input an order and track an approval process through our finance system and see the invoice, but actual execution of any digital assets are NOT done through Wide Orbit
As a traffic system, I find this system very user friendly. For report generation, it is efficient!

WideOrbit Feature Ratings

Ad deployment
7
Data Transfer
Not Rated
DSP integration
Not Rated
Ad dashboards
Not Rated
Ad performance reports
10
Ad conversion tracking
Not Rated
Ad attribution reporting
Not Rated
Cross-channel ad management
6
Ad forecasting and optimization
10