WideOrbit delivers a universe of capabilities
May 23, 2022

WideOrbit delivers a universe of capabilities

Milt McConnell | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with WideOrbit

I use WideOrbit to manage our inventory both in terms of analyzing average unit rates and percent of sell out of our prime and weekend dayparts. I use WideOrbit to track key client spending trends. I use it daily to track political accounts during election season by market and station. I have used several other traffic systems in my career and I find Wide Orbit to be the most user-friendly and data-driven product in its class.
  • Revenue Reporting
  • Inventory Management
  • Competitive Category reporting
  • Would love to see the inventory codes in the drop-down menu stick like breaks and weeks..and not have to re-select each time for a report
  • would like to have better functionality when exporting to XL or to PDF. Formatting could use improvement with output
  • offer a monthly calendar of training opportunities like Nielsen offers
  • helps us manage our clients
  • assists us in business forecasting and trending
  • helps us manage our sellers and markets

Do you think WideOrbit delivers good value for the price?

Yes

Are you happy with WideOrbit's feature set?

Yes

Did WideOrbit live up to sales and marketing promises?

Yes

Did implementation of WideOrbit go as expected?

Yes

Would you buy WideOrbit again?

Yes

WideOrbit has the lead in sales reporting and account management. Once you get your templates created, it is easy to switch between accounts, agencies, reps, etc to drill down to the analytics you need. WideOrbit offers greater flexibility than its competitor when comparing features to support station management.

WideOrbit Feature Ratings

Not Rated
Ad campaign creation
Not Rated
Ad deployment
Not Rated
Display advertising
Not Rated
Ad display and retargeting segmentation
Not Rated
Sequence targeting
Not Rated
Data Transfer
Not Rated
DSP integration
Not Rated
Ad dashboards
Not Rated
Ad performance reports
Not Rated
Ad conversion tracking
Not Rated
Ad attribution reporting
Not Rated
Cross-channel ad management
Not Rated
Ad forecasting and optimization
Not Rated