Overview
What is Brevo?
Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of…
A good alternative for small ones
Brevo is # 1
Highly recommend Brevo
Happy with Brevo
Need to reach out to your served community? Brevo is a good choice
Implementing Brevo
Brevo is for you!
Brevo Support
ROI matters, conversion and business growth rules. Brevo's ease of use enables SMBs profitable email marketing
· Allows Email Automation's fast-paced learning
· Saves collaborators from creating HTML …
Brevo is the Right Solution for Mailing
New user of Brevo, just working it out
Brevo - a great addition to our company resources!
Gives you what you need in relation to mailing
Lovely set of feature for a cost effective CRM
TrustRadius Insights
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Email deliverability reporting (186)8.787%
- List management (183)8.787%
- Standard reports (181)8.686%
- WYSIWYG email editor (170)8.585%
Reviewer Pros & Cons
Pricing
Free
$0
Lite
$25
Premium
$65
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Demos
SENDINBLUE DEMO (MASS MAILING)
Email Marketing & Automation SendinBlue Demo | How Email Marketing Works | Charit Anchan | AntWak
SendinBlue Free Trial | Sendinblue Review 2022 [Bonus]
SendInBlue Review and Demo | SendInBlue Tutorial
Features
Email & Online Marketing
Using software to manage lists, send emails, automate email campaigns, and track results.
- 8.5WYSIWYG email editor(170) Ratings
Users can create html emails through a drag-and-drop interface, without html coding knowledge.
- 8.2Dynamic content(154) Ratings
Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).
- 8.7Ability to test dynamic content(148) Ratings
Users can test dynamic content prior to launching a campaign.
- 6Landing pages(11) Ratings
Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.
- 6.5A/B testing(10) Ratings
Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.
- 8.4Mobile optimization(168) Ratings
Users can easily optimize emails and landing pages for mobile devices.
- 8.7Email deliverability reporting(186) Ratings
The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.
- 8.7List management(183) Ratings
This involves creating, filtering, editing, merging and de-duping lists of contacts.
- 8.6Triggered drip sequences(106) Ratings
The software allows users to set up automatic / drip email campaigns triggered by certain events.
Reporting & Analytics
Users can report on and analyze usage, performance, ROI, and/or other metrics of success.
- 8Dashboards(19) Ratings
Users can create, customize and share dashboards, which provide an overview of the most important metrics.
- 8.6Standard reports(181) Ratings
The software offers pre-built reports with metrics standard to the category.
- 6.8Custom reports(10) Ratings
Users can create custom reports.
Pre-Send Testing
This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.
- 9.2Link Tracking(121) Ratings
This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.
Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Brevo?
Brevo Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Reporting & Analytics Features
- Supported: Standard reports
Pre-Send Testing Features
- Supported: Link Tracking
Additional Features
- Supported: Marketing Automation
- Supported: SMTP (Transactional) Email
- Supported: SMS Messaging
- Supported: Responsive Email Design Tools
- Supported: Import Your Own HTML Design
- Supported: Email & Phone Customer Support
- Supported: Excellent Deliverability
- Supported: Unlimited Contacts
- Supported: Customizable Sign-up Forms
- Supported: Advanced Contacts Segmentation
- Supported: Advanced, Real-Time Reporting
- Supported: Hard Bounce & Unsubscription Management
- Supported: Pre-Schedule Campaigns
Brevo Screenshots
Brevo Video
Brevo Integrations
- WordPress
- PrestaShop
- Drupal
- Salesforce Sales Cloud
- WooCommerce
- Google Analytics
- Zapier
- Magento Commerce Cloud (formerly Magento)
- API and Documentation
Brevo Competitors
Brevo Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | Apple iOS, Android |
Supported Countries | Globally Supported |
Supported Languages | English, French, German, Italian, Portuguese, Spanish |
Brevo Downloadables
Frequently Asked Questions
Comparisons
Compare with
Reviews and Ratings
(302)Community Insights
- Recommendations
Users have recommended trying SendinBlue for its ease of use and lack of unnecessary clutter, suggesting it as a reliable and cost-effective option for mailing/email newsletters or SMS marketing. They also recommend SendinBlue over other HTML service providers on the market. Users suggest signing up for the free account to explore the email campaign options and highlight the tool's simplicity in setting up and integrating into websites.
Furthermore, users emphasize that SendinBlue is a great tool for small and medium businesses, allowing them to quickly and easily conduct campaigns. They also recommend it as a better alternative to MailChimp, considering its affordability and easy management. Additionally, users appreciate the customer service provided by SendinBlue. Some users point out that SendinBlue's email layout builder and automation features are particularly beneficial for indie artists or writers, especially those new to email marketing or autoresponders.
However, it is worth noting that some users found SendinBlue difficult to navigate and lacking in transparency. They suggest using a bulk email cleaning service before sending the contact list through SendinBlue. Despite this, other users recommend trying SendinBlue without hesitation, considering it a good software option that meets their needs while providing an alternative to Mailchimp.
Attribute Ratings
Reviews
(1-15 of 15)Brevo: ready to send mailings in minutes.
We need to measure our reach out to subscribers, to be sure if there's any mistaken email address or if there are less subscribers than last month.
- Setting up and cloning templates in minutes
- Sending out lots of emails and tracking them
- Creating different lists and segments for easily organizing contacts
- Scheduling Campaigns
- Creating the templates: when you make the first upper title of the template, the tooling menu appears over the title, making impossible to write it if you don't move it below.
- Segments and lists are cool, but also would be cool if you could create "Tags" to use and filter with contacts.
- Clearer concepts would be helpful: I think having some concepts more clearly explained -"transactional emails"- and how they relate to other services would be benefical for new users.
This let us keep our subscribers' lists updated and accurate, without risks.
How Brevo helped a novice learn more about email marketing
- Your plans without payment
- Accessibility to send 300 emails daily
- Easy to understand interface
- The explanation and graphics are well understood
- When you want to put only part of an image in a banner, it doesn't allow you to do so, and it's not easy to adjust
- Have more text styles, for example, a letter like Montserrat can have extrabold, italic, etc., bold
- Have more options like easily putting countdowns or widgets
Makes emailing easy
- Newsletters
- Templates
- Statistics
- Add new contacts to an existing list
- Download reports
Sendinblue for a safe blue mailing
- sending emails
- template creation
- ease of use
- ability to create a template with more graphical elements
- preview the template without necessarily having to send the template to a test email address
- have more choice in making templates
Integrated Marketing That Works for me!
- Landing Pages
- SMS Marketing
- Statistics
- Blacklisted Contacts
Great GDPR compliant newsletter provider offering multiple lists starting for free aka for small businesses
PS: If you are new to it, I suggest taking the email-marketing-course on the Sendinblue Academy. I watched specific videos and they really helped set me up.
- Manage different lists.
- Easy to use editor with mobile responsiveness and setup of "sections" you can reuse.
- Great tutorials in the Sendinblue Academy.
Sendinblue, the growth of your business assured...
- 15 % sales growth in 2020
- 35 campaigns to 45000 users
- Possibility to put video media
A must tool for all marketers!
- It has a user-friendly interface and allows us to design our mailer as we want.
- It gives statistics on emails opened, clicked etc. to analyse the campaign
- Support is very prompt and the issues get resolved very fast
- I have not used all the features, particularly the automation features, but I assume they will be useful and make work easier.
Sendinblue makes working with mailing simple
- Sendinblue does not require any type of installation, so it can be used directly from the web making the work much more ergonomic and achieving greater interactivity with emails, in fact the number of contacts with which the platform lets us work is completely unlimited and can reach thousands of people if you have purchased the right plan.
- Depending on whether the paid version of the platform has not been purchased, it offers a reach of up to 300 emails per day completely free of charge to create really small campaigns, which serve as an excellent sample of everything the platform offers in terms of marketing generation.
- After establishing the objective of the marketing campaign, depending on the scope that the plan offers (since in any case if you are going to work with larger campaigns it would be ideal to have one of the more advanced plans, which focus more on the number of people that could be gathered in a single mailing list), it is possible to create comparative reports between the results of previous campaigns, to ensure that the results are being as optimal as possible.
- Sendinblue offers a quite advanced level management by its remote support team, which helped us to solve all the existing doubts regarding our dynamic content application capabilities within the platform, and that we can now exploit much more thanks to our contact with them.
- Using Sendinblue for the programming and previous edition of emails has been very positive, mainly because it is the method with which we are better oriented in terms of the level of communication we maintain with customers, thanks to its reporting system that evaluates very often the quality of each interaction we have with them, thus enriching our models for future campaigns.
- Sendinblue does not have search marketing features for search through website customers, which means that it is not good for tracking depending on the activity of our customers.
- Something very bad about Sendinblue is that it allows to communicate with customers only through emails, without offering any possibilities to automate and synchronize interactions through text messages, phone calls and even with smart messages that serve mostly for time saving by the user, as it happens to be in some similar services, which means that Sendinblue is maybe one of the mail marketing services with less multi-channel capabilities.
- It also does not automate much the synchronization functions with sales software which other services like mailjet, as they do not fully cover the need to do integrated email marketing campaigns once you are working with Sendinblue through its mailjet integration, and the sending data is not updated, so it is not possible to review the progress of the campaign from this platform.
- Sendinblue's customer evaluation system is perhaps the most important point offered by the platform, since it serves to create delimitations regarding the type of customer that we plan to get for the company, and that can meet the payments corresponding to our work methodology. In other words, it can be moldable and adaptable to our sales style.
- Sendinblue allows us to handle not only emails, but also several types of messages as an autoresponder once customers have contacted us, where we announce that the information has been properly received and that we will soon review the information and contact them directly, allowing them to become familiar with the company even during waiting times.
- We have our own image library, where we can access different types of images depending on what we need for our specific campaign, or in any case, if we have already added an image to the Sendinblue platform that was not there by default, it is possible to access it again from the library.
- The best thing about the support assistance offered by Sendinblue is that it is possible to receive answers from them at any time during the average working hours, in which we can receive Sendinblue usage data regarding doubts or conflicts we have at a technical level when developing some platform mechanics, and which have been easy to solve.
- We are pleased with the fact that Sendinblue is such a good software for executing marketing plans. Sendinblue has managed to adapt to our needs as marketers by adapting to all the customer evaluation and follow-up operations we require in order to maintain an acceptable level of sales, and it's all thanks to the practicality of working within the platform.
- We have not achieved the same quality of follow-up through our social networks as we have been able to do with emails, which presents a clear limitation in the development of social media, since social networks have become a very important point on which to focus effort since the last decade, and where there are difficulties in collecting feedback information and data from prospective customers.
- There are several plug-ins that have been tested in conjunction with Sendinblue for the improvement of our online store with CMS tools in between, but the results were not satisfactory because most of them caused slowness when integrating, and because in some special cases, like Wordpress with Sendinblue, the Wordpress platform does not adapt to the analytics collection formats we want to apply for Sendinblue.
- Like many platforms purely oriented to the development of email marketing, Sendinblue does not provide a good integration to platforms oriented to the execution of seminars and conferences, whose possibilities could greatly increase our communicational capacity regardless of the number of people we want to reach.
Create marketing campaigns in the best way
- Currently, SendinBlue is under the Marketing department which I supervise because I am in charge of the management of new projects.
2- It is a platform that has given me multiple benefits for my work activities. For example, I can communicate internally with my coworkers, I can create advertising campaigns, which we can customize so that they look in the best possible way and so that potential clients can contact me.
- Great ability to send transactional emails.
- Trial tests A and B.
- Powerful advertising.
- Medium level of complexity.
- Lack of informative material for all functions.
- Occasionally, there is a delay in sending and receiving messages.
* A bad scenario would be to use it to create false information and enter it on social networks and create spam emails.
- I love how easy it is to design the emails. I don't have to be an HTML pro to make creative and clean emails to send to fans. I also love how you can drag and upload almost any photo including a logo in the header!
- I love how the tools on the site help keep me organized. Anytime I sign up a new fan, SendinBlue automatically sends a welcome email custom created by me so it's automated yes, but personal and sincere.
- Another strength is the folder option SendinBlue has for your contacts. Sometimes I may want to send an email to fans, and sometimes I just want to send an email to professional connections. Have the option to create folders helps a ton!
- I love how you can send many emails for free on SendinBlue. One of the many reasons I didn't choose other mailing list sites was that I had to pay a fee after a trial, or after only a small number of messages. SendinBlue gets that not everyone can afford to pay a ton of money just to send mass emails.
- I would really love if there were an input option for adding videos! I just released a music video and it would be so nice if fans could watch the video while reading the rest of the email instead of needing a new browser to be opened.
- I would love new designs and features for the font and email layout options just to keep it fresh and fun!
- It would be cool if SendinBlue could also team up with social media for sharing purposes. Often times I can share an Instagram post to Twitter and Facebook in one click. It would be cool if I could send from Instagram to my SenditBlue contacts!
SendinBlue is The Best for Email Campaigns on a Budget
- Flexible Email Templates
- Dedicated IP with DKIM Support
- Campaign Analytics
- Very Competitive Pricing
- Image Inserts Via HTML Source Code Inconsistent
- RSS to Email Offering
- No Direct Social Media Integration
SendinBlue Email Management Review from the Perspective of an Independent Music Producer
- First off - you can't beat the price. Sending email shouldn't necessarily be a complicated procedure - most comparable services are 4x or even 5x the price. SendinBlue is affordable and still gets the job done.
- List organization and management is extremely simple and intuitive.
- Email templates are easy to create and even easier to reuse.
- Even though the email template is simple, I did feel there were a few areas of functionality that could be easier. I found myself trying to get rid of a line or space here and there, or adjusting some cell-padding that just took too much of my time when creating emails from scratch.
- This is going to sound a bit picky, but the social media icons are very blocky and limited in their style and appearance. SendinBlue is a great service, but the social media icons don't do it any favors.
- I did notice a bit of a drop off in my open rates once I transferred from MailChimp to SendinBlue. This could potentially be due to the new email address or the new sender not being recognized, but just thought it was worth pointing out.
SendinBlue for North America!
- The email templates are good looking and there are multiple ways to build a campaign with them, such as HTML or drag an drop, which we use.
- Previous campaigns can be "reused" for subsequent campaigns without having to rebuild templates. This is convenient for adding content and maintaining a particular look and feel to the mailings.
- Testing a campaign prior to sending to subscribers is great and there's no chance of accidental mailings.
- I think their "subscribe" HTML box could be improved. Being WordPress and Squarespace friendly and having responsive options for this would be great.
- Perhaps better discussing certain aspects of my campaigns. For example, when someone "complains" about an email it would be nice to know what that means.