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Referral Factory

Referral Factory

Overview

What is Referral Factory?

Referral Factory is a referral marketing solution, aimed at small businesses to help them gain more referred customers. The product provides an easy way for users to get up and running with their own referral program without needing any developer assistance - in under five minutes! Referral Factory...

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Recent Reviews

Referral Factory Success!

9 out of 10
May 16, 2024
I used Referral Factory to bring new hospitality clients into my business. It allows current clients to refer my business to other people …
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TrustRadius Insights

Referral Factory has proven to be an invaluable tool for businesses across various industries. Marketing departments have been able to …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Pricing

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Starter

$95

Cloud
per month

Basic

$200

Cloud
per month

Pro

$300

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://referral-factory.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $95
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Product Demos

How Referral Factory Works | Referral Program Software Demo

YouTube
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Product Details

What is Referral Factory?

Referral Factory is a referral marketing solution, aimed at small businesses to help them gain more referred customers. The product provides an easy way for users to get up and running with their own referral program without needing any developer assistance - in under five minutes! Referral Factory offers over 1000 pre-built templates, but businesses can also build their own programs from scratch.

One of the best features of Referral Factory is that there's no need for tracking scripts on the website to launch a referral program. Businesses can create capture pages that are personalized to their brand using the built-in page builder feature. There are two ways to onboard referrers: by uploading a database or promoting it through direct marketing.

Users' client dashboards offer access to all data generated through Referral Factory, including real-time collection via secure webhook or syncing it with Google Sheets. Flexible reward structures let companies award anything as incentives when someone refers leads to business websites, giving total control over how and when those rewards happen. Overall, Referral Factory offers an effective means of increasing customer referrals quickly and easily without requiring extensive setup time and technical knowledge.

Referral Factory Screenshots

Screenshot of customization options without any codeScreenshot of an automated request for a referralScreenshot of templates Of pre-built referral programsScreenshot of rewards and incentivesScreenshot of integrations to automate the referral program

Referral Factory Video

Referral Factory Explainer - Referral Marketing Software (No Code)

Referral Factory Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Referral Factory starts at $95.

ReferralCandy, InviteReferrals, and Referral Rock are common alternatives for Referral Factory.

The most common users of Referral Factory are from Small Businesses (1-50 employees).

Referral Factory Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)50%
Mid-Size Companies (51-500 employees)50%
Enterprises (more than 500 employees)0%
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Comparisons

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Reviews and Ratings

(25)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Referral Factory has proven to be an invaluable tool for businesses across various industries. Marketing departments have been able to leverage this software to effectively acquire new customers while minimizing the cost of customer acquisition. By incentivizing existing customers to refer others, Referral Factory has facilitated the growth of customer numbers at a reduced expense. Users appreciate how easy it is to ask for referrals and track which customers have referred them, making it simple to reward those who have successfully brought in new business.

For eCommerce store owners, Referral Factory offers a streamlined solution for launching referral programs without the need for extensive resources or developers. This allows businesses to formalize their referral strategies and generate more organic growth. Additionally, the software's seamless integration with HubSpot enables users to connect referral programs directly to their CRM accounts, ensuring smooth communication and management of customer referrals.

Beyond the marketing realm, Referral Factory has found useful applications in other industries as well. Makeup class instructors rely on its capabilities to connect with their CRM systems and efficiently manage referrals, enabling them to identify eligible customers for discounts and rewards. Similarly, interior design and home furnishing businesses utilize Referral Factory to maintain strong relationships with loyal customers by managing and thanking them for recommending their services.

In educational settings, Referral Factory has proved effective in advertising webinars and incentivizing students to attend while encouraging them to refer their peers. This approach has successfully engaged a young audience and increased participation in writing and research support services. Overall, Referral Factory provides value for businesses across different sectors by facilitating customer acquisition, enhancing customer relationships, and improving brand recognition among target audiences.

Easy to Use: Many users have found Referral Factory to be incredibly easy to use, allowing them to set up referral programs in different languages effortlessly. This has been particularly beneficial for businesses with an international platform that caters to athletes worldwide.

No Developer Assistance Needed: Several reviewers appreciate that they can set up the referral program without relying on their developers. They are able to do it themselves in just minutes, saving them time and resources.

Flexible Reward Options: The flexibility of Referral Factory has impressed many users. It allows them to create a double-sided rewards program and test different reward and incentive options for their clients. This feature gives them the ability to identify which rewards work best and tailor their referral program accordingly.

Lack of Multiple Logins: Some users have mentioned that the platform does not allow for multiple logins, forcing team members to share login details. This limitation can be inconvenient and may compromise security.

Difficulty Resetting Password: Several reviewers have reported difficulty in resetting their password as they did not receive the email link. This issue has caused frustration and inconvenience for these users, leading to delays in accessing their accounts.

Limited Dedicated Support on Lower Plans: Users on lower plans have expressed dissatisfaction with the fact that dedicated support is only available on the top-tier plans. This limitation may make it more challenging for them to get timely assistance when needed, potentially impacting their overall experience with the platform.

Attribute Ratings

Reviews

(1-22 of 22)
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Score 9 out of 10
Vetted Review
Verified User
I used Referral Factory to bring new hospitality clients into my business. It allows current clients to refer my business to other people they know in the same industry that need my products. Referral codes can be shared around multiple people and I can track where the referrals come from.
Margarida Porto | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Referral Factory completely solves my struggle to escalate my business. With affiliate marketing I am able to reach out way more people and Referral Factory helps me have the whole campaign organized in a simple and effective way. It's easy to navigate, to set up campaigns that are completely branded and to let my referrals get an extra income in a really easy way.
Rok Jeseničnik | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
The use of the Referral Factory at Gamex Studio transformed how we manage clients' referral programs. Indeed, integration of the platform has allowed our clients the opportunity to enhance the effective management of referrals in their set of strategies. The referral reward systems for experts existed but were vastly improved by using a single, friendly interface for monitoring all key contributors in the referral chain and bringing the whole program management together.

For us, we designed custom referral programs matching the needs and branding of each client. That customization approach, therefore, led to high lead generation quality and big growth. Moreover, the seamless integration with various CRM systems has been a big moment, which ensured us a smooth transition of referral data into actionable insights that can guide strategic decisions.

The other feature is the export feature, used to export the referral list in a .csv file format, which has aided in managing our large list; hence, enabling the clients who deal with bulk referral information to work easier. Additionally, the ability to reward referrals in multiple currencies has given our globally operating clients the flexibility they need to run their programs in various markets with ease.
Oleh Nesterenko | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I work in a digital marketing agency, and affiliate marketing is a part of our business routine. Referral Factory has helped to make this marketing channel more profitable and engaging, leading to more user registrations. They offer tools and integrations for referral programs, and setting up a campaign is done more or less quickly. So, if the company does not have advanced software for affiliate marketing, Referral Factory is a good choice.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use Referral Factory to encourage current and past customers to promote my photography services. In freelance word of mouth is a key driver of new business and having a solid referral program is very important especially for a smaller business trying to gain more customers.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Referral Factory to increase sales and expand our customer base. With analytics that provide detailed data on the effectiveness of our referral campaigns, including referral sources, conversion rates, and revenue generated, Referral Factory has made it simple to track our referral growth. With the availability of this data, we have been able to identify the best channels for referrals and refine our marketing approach in an effort to increase the number of new customers we acquire through referrals. Offering incentives for customers to refer friends and family is another fantastic feature that has produced a steady stream of high-quality leads.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We used Referral Factory mainly to quickly launch and test our referral program before building it within our product. While we wanted to increase our customer acquisition organically, we were just not sure about whether a referral program is the right strategy or not considering smaller customer base. That’s why before building it within our product, we wanted to test our hypothesis and validate what incentives works best for our customer. Our scope was simple, provide an option to existing customer who were happy with the product to share a referral link. Once a new customer signup through link and create their first booking, incentives will be provided to both.
Byron Rode | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use Referral Factory for many of my clients' referral programs. The platform itself is great, no/low-code, so my clients have the ability to make changes to their copy, their content and other marketing touch points, while I can focus on building the implementation into their systems. <br><br>Their integrations work well and are powerful enough that you really don't need any code at all, but in some of the cases of my clients, I have needed to use their APIs and webhooks, and for me, that is a great combination of tooling. We can build the custom integrations, but leverage the easy-to-use landing page builder, and email tools.
Faiza Shah | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
As a owner of a digital marketing firm, Socialistco. We use Referral Factory as a key component for our client acquisition strategy and as a leverage in marketing efforts, here are some use cases;

Leveraging for our clients; We have a portfolio of clients from various industries, including fitness, fashion and banking sectors; we implemented referral programs in different industries and get a significant increase in customer acquisitions, the ability to implement the referral programs in different industries really facilitate in the acquisition strategy.

Improving Business Awareness: With the referral campaigns of the Referral Factory the business awareness has drastically increased and so does the number of potential customers.

Customer Loyalty: Referral Factory helps in harnessing the relationship with exciting customer, as they have more interest aligned with the business and we observe repeat purchases along with the new customer base.

Word of mouth: The businesses leverage from the positive word of mouth by the referral program and that helps in building the credibility.

Hence, there are some critical business problems solved by Referral Factory; including new customer acquisition, brand awareness, positive word of mouth.

The scope of these cases were wide spread across different industries and it caters.
Timo Daemen | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I would use Referral Factory in my organization for my referral email structures. It is easy to use, user-friendly and the guide that comes with it is straight forward. What I liked aswell is the fact that you can customize the program to your own brand style, even with fonts, colors, photos and logos. Referral Factory makes referral programs way easier.
Georgiana Buzneanu | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Within our international recruitment business, we have a referral program for franchise sales that we used to promote only via email. Unfortunately, we converted very few leads from the email campaigns this year and decided to look into new ways of promoting the referral program.

Referral Factory is the best tool to diversify the promotion of your referral. Users can promote their referral programs via email but also add pop-up banners on the relevant page, landing pages, and a chatbot button floating at the bottom of the page.

The platform provides ready-made templates for various industries such as finance, e-commerce, crypto, real estate, health insurance, law, and many more.

Overall, the platform is user-friendly and very instinctive to use with guidance throughout all pages. I believe this is a good platform to use to promote referrals, significantly impacting the revenue stream of many organizations.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Referral Factory allows us to set up and manage our referral program easily. This includes defining referral rewards, tracking referrals, and managing the overall program. It also connects with HubSpot so we can track activity inside our CRM. We wanted to leverage our large client base and utilise their networks to grow our business.
Sophia Lendon | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Referral Factory makes it easy to track customer referrals and grow our business. I work in the B2B SaaS space and referrals are extremely important as the business leaders I am marketing to often know and trust each other. Referral Factory allows us to quickly generate a campaign using the AI option, all we have to do is drop a link to our website. If edits are needed, these are extremely easy to make. Referral Factory saves hours that would previously be spent on building out a landing page, automating the form on it, and designing it to our needs. Now, this is all done automatically. Would highly recommend this software for any B2B or B2C marketer.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Used Referral Factory multiple times for our campaigns and we are very happy with the results! The software is very easy to use and very user-friendly even for beginners. Very easy to navigate and use the website. We will defo keep using it we already recommended a couple of Startups like us.
Score 9 out of 10
Vetted Review
Verified User
We are an SME in the interior design and home furnishing industry. Our experience was that most of our leads came through word-of-mouth anyway, but we wanted a way to manage those referrals and also thank our loyal customers for recommending our business.
Score 10 out of 10
Vetted Review
Verified User
We use Referral Factory in the marketing department. This is one of our core tools to get in new, quality customers and lower our cost to acquire a customer. By rewarding our existing athletes for referring their fellow sports people, we are able to get more customers for less.
Shaun McAdam | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Having just moved to a new country and getting my business off the ground was hard. I wanted to find a tool to help me ask my customers for referrals and see which ones referred me so I could reward them. After signing up for a free trial I had a demo with an expert who helped me build a campaign during the demo - after that, it took me 5 minutes to launch my program to my customers. I’m so impressed with how easy it was to connect my referral program to my HubSpot account.
Craig Blignaut | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I was referred to Referral Factory by a fellow business owner and set up a demo with a referral marketing expert. They showed me how to use the platform and gave me advice on how to market my referral program to my customers. I built and launched my program to my customers the same day and have never looked back. It also looks really professional to my customers that I have such a beautiful referral program.
Michelle Kavarnos | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I have started running online makeup classes and needed a tool that could connect with my CRM so I know who has booked classes and who I need to give a makeup trial discount. Referral Factory sends my referrals straight to my CRM so I don’t have to do any extra work to manage my program. Plus, their system also tells me who I need to reward and when.
Score 9 out of 10
Vetted Review
Verified User
I found Referral Factory to advertise a series of webinars for students and now we use it regularly to incentivise students to attend and refer their peers to several writing/research support services in the organisation. We had low take-up in the early roll-out and there were few ways to "market" our kind of service. It's been really useful to get buy-in among a young audience.
Score 10 out of 10
Vetted Review
Verified User
I run an eCommerce store selling yoga apparel. I was looking for software to help me formalize a way to reward my customers for referring their friends to purchase from my store. With limited resources to build a referral program myself, Referral Factory made it possible to build and launch a referral program with minimal effort and no need to outsource a developer which can be expensive. The best value for money referral software out there!
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