What users are saying about
9 Ratings
1 Ratings
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8 out of 101
1 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7 out of 101

Likelihood to Recommend

AdClarity

AdClarity is an amazing tool when you need to get some webpage from another location. It has lots of different location around the world, well organised by continent, which allow you (according your subscription) emulate easily each one of your desired hits (like hit an American only website in Europe, or vice-versa, etc). For a non-professional users, allows you to do some "tricky" actions, like clean cookies or set a different device user-agent to emulate an mobile device, with simple actions (one or two clicks).Avoid using it to stream video when you pay by download size. Also avoid have multiple tabs/windows on your web browser when you are using this tool, it will refresh all of them.
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Hitwise

Hitwise is best suited for looking at overall traffic behavior or a site or industry. It will help you quickly identify the where and the what when it comes to consumer behavior (i.e. what are they doing before they visit your site, where are they going after). It tells you a lot about who they are and what sparks the initial trigger.Where it isn't super appropriate is when you need to look at a specific term like "are eggs healthy" and you can't identify where that specific term falls in the overall "egg" searches.
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Pros

AdClarity

  • Get ideas for new placements
  • See creatives of my competitors
  • Find new verticals to advertise in
  • Completely SAAS
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Hitwise

  • Up/down stream traffic
  • Search term identification
  • Geographic location
  • Specific site data for small scale websites
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Cons

AdClarity

  • When used in Chrome, it affect all tabs and reload it, which increases data downloaded with tool on, and will impact on costs.
  • Some features are useless to developers, like clean cookies and set device type, they should have different versions for professionals and regular users.
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Hitwise

  • Sometimes the insights seem a little bit basic
  • Reporting function is hard to deal with sometimes
  • Access to sales/purchase data
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Likelihood to Renew

AdClarity

AdClarity 8.6
Based on 2 answers
AdClarity is the only product with these capabilities. I haven't seen any alternatives out there.
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Hitwise

No score
No answers yet
No answers on this topic

Alternatives Considered

AdClarity

Very similar product, they have the same purposes and also same features, only difference could be the costs.
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Hitwise

Selected Hitwise because it is much better for insights on small-scale websites
Andrea Mortensen profile photo

Return on Investment

AdClarity

  • I was able to get more suitable, better converting traffic sources.
No photo available

Hitwise

  • Media planning
  • SEO
Andrea Mortensen profile photo

Pricing Details

AdClarity

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

Hitwise

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

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