Adsterra Network vs. Magnite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adsterra Network
Score 10.0 out of 10
N/A
Adsterra is an ad network with a Partner Care approach, serving over 30 billion ad impressions per month worldwide. It works with 12K+ direct publishers and 9K+ brands, affiliates, media agencies, and ad networks dealing with mainstream and non-mainstream verticals. Advertisers may choose between a self-serve platform with automated onboarding and live-chat support or working through a personal manager. Adsterra boasts only the cleanest ads and purest traffic, and provides that…N/A
Magnite
Score 8.0 out of 10
N/A
Magnite (formerly Rubicon Project) is an independent sell-side advertising platform.N/A
Pricing
Adsterra NetworkMagnite
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adsterra NetworkMagnite
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Adsterra NetworkMagnite
Features
Adsterra NetworkMagnite
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Adsterra Network
-
Ratings
Magnite
7.5
2 Ratings
2% above category average
Data Transfer00 Ratings7.02 Ratings
DSP integration00 Ratings8.02 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Adsterra Network
-
Ratings
Magnite
8.0
2 Ratings
2% above category average
Ad campaign creation00 Ratings8.02 Ratings
Ad deployment00 Ratings8.02 Ratings
Display advertising00 Ratings8.02 Ratings
Ad display and retargeting segmentation00 Ratings8.02 Ratings
Sequence targeting00 Ratings8.02 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Adsterra Network
-
Ratings
Magnite
7.3
2 Ratings
6% below category average
Ad dashboards00 Ratings8.02 Ratings
Ad performance reports00 Ratings7.02 Ratings
Ad conversion tracking00 Ratings7.02 Ratings
Ad attribution reporting00 Ratings8.01 Ratings
Cross-channel ad management00 Ratings8.02 Ratings
Ad forecasting and optimization00 Ratings6.01 Ratings
Best Alternatives
Adsterra NetworkMagnite
Small Businesses
Criteo Commerce Growth
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Score 8.0 out of 10
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Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Enterprises
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
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User Ratings
Adsterra NetworkMagnite
Likelihood to Recommend
-
(0 ratings)
9.0
(2 ratings)
User Testimonials
Adsterra NetworkMagnite
Likelihood to Recommend
Adsterra Network
No answers on this topic
Magnite (Rubicon Project)
If a colleague needed a platform with fast customer service and detailed reporting to sell their mobile inventory then I would recommend Rubicon Project. However, if my colleague needed a platform that gave instant current reporting data then I would be less likely to recommend Rubicon Project to them.
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Pros
Adsterra Network
No answers on this topic
Magnite (Rubicon Project)
  • Cleanest supply ecosystem. They are skilled at processing inventory and bids in order to streamline monetization and drive yield.
  • Client support is excellent. Client services is deeply invested in your business and successful at driving key business goals within your organization when working on your behalf.
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Cons
Adsterra Network
No answers on this topic
Magnite (Rubicon Project)
  • If possible to update the reporting to have less delay time on the data.
  • The reporting portal cuts off the bid request data after a period of time.
  • The UI seems to be a bit slower lately.
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Alternatives Considered
Adsterra Network
No answers on this topic
Magnite (Rubicon Project)
Rubicon had superior client services and monetization techniques.
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Return on Investment
Adsterra Network
No answers on this topic
Magnite (Rubicon Project)
  • Rubicon Project has made it easier to optimize so that we could get the fullest ROI on our inventory through their alerts on which deal needs troubleshooting.
  • They also send a daily report which notifies you which advertisers have low render rate which is very helpful when figuring which creatives need to troubleshooting.
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ScreenShots