Likelihood to Recommend If you want a reliable and accurate keyword rank tracking tool that can spit out beautiful monthly reports for your clients, then AWR is the tool for you. It is also cloud-based so you don't have to deal with the issues of proxies and VPNs like you would if running a similar program from your own server. It's not the cheapest option but it's probably the easiest to implement and most accurate option when it comes to cloud-based rank tracking software. Customer support has always been responsive and pleasant to deal with, I haven't had many issues, but have always had a good experience when I needed support.
Read full review KeywordSpy is appropriate for most Internet Market research companies. I would not suggest it for a corporate marketing department unless it's a company with a very larger budget. This is also not a tool for small freelancers even though there is a free option, to get the best benefit of KeywordSpy it's best to use most of its features and options and this can get pricey.
Read full review Pros Google Analytics coordination or integration is an incredible procedure. Hyper link management is another merit. Rank tracking increases the reliability of a report. Content authoring and management allows us to have the right word taxonomy. Read full review track and give details on specified Keyword Determine competitors within a specified Keyword Advise other keyword competitors may be targeting provided competitive information regarding the targeted keyword e.g copies of an ad campaign Allow very deep and granular keyword research and competitive research re the domains and targeted keyword Read full review Cons The ability of the program to produce dashboards in web page format. While it can do this, it saves them out as HTML files on your hard drive or cloud server, which makes it super hard to share with others. The cloud version is a bit more expensive, which offers the same tools as the desktop, which I found a little troublesome and it didn't make sense to me. Their customer service was a little lacking. I had a couple of general questions and I was on hold for about 15 minutes...which isn't good when you're in the middle of a busy workday. Read full review Broaden its user access Sometimes the results volume can be over whelming, maybe a summary tool could be provided? Read full review Alternatives Considered BrightEdge is a lot more expensive, but we began using it when funds allowed us to, primarily for the online reporting and features not found in Advanced Web Ranking. But, as I mentioned earlier, we did not stop using Advanced Web Ranking when we introduced
BrightEdge because it does have some plus points not found in
BrightEdge .
Read full review Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also don't integrate with each other. KeywordSpy makes your research easier and more efficient.
Read full review Return on Investment Well worth the money, easy to implement, and accurate reporting, which is vital for rank tracking software. AWR integrates into our workflow well with our other SEO and reporting software. Read full review Can get pricey because of its pricing model Applicable to a limited geographical clientele, therefore, restricting service access or subscribers powerful SEO and competitive research tool, therefore, giving the use significant competitive advantages from the data outputs Allows you to track keyword and domains and therefore a time saver Read full review ScreenShots —