BrightEdge

Control SEO traffic and possible gaps in content strategy and understanding competitive positioning in search results, as well as trying to optimize content for search engine algorithms. Additionally, we utilize it to increase visibility through SEO.

• SEO as best source of deals in Q1 2024.
• An increase of organic traffic of 30% after using Brightedge to identify keywords to build articles for a blog.
• 20% increase in visits to listings of or marketplaces after refining descriptions with the right keywords.

Demandbase One, Power Apps, geoblink

We use BrightEdge for keyword research, competitive analysis, and position tracking. Keyword research is used to optimize our on-site copy; competitive analysis is used to see where we may have room for improvement and position tracking is used to monitor algorithm updates and other general changes, especially during the holidays.

• We're able to find content opportunities to rank for additional keywords.
• We're able to optimize existing content to rank better/for more keywords.
• We're able to track algorithm updates to see if us or our competitors were affected.

Semrush

Botify, Adobe Analytics, Google Search Console

We have fully integrated other analytics platforms into BrightEdge to create the most robust centralized platforms. The platform is the base for all the work we do to optimize an enterprise website.

• Allows us to quickly present channel data to CMO
• Allows us to track our success and pivot into the most successful tactics

Conductor, seoClarity and Searchmetrics Suite

Ahrefs, Google Search Console, Screaming Frog SEO Spider

Forthea uses BrightEdge as the backbone of everything that we do for SEO, including both client services and sales. The tool itself is flawless. BrightEdge allows us to gain insights and efficiencies that benefit both the agency and our clients. I initially implemented BrightEdge at another agency, where we went through a rigorous review of a handful of SEO platforms. There really was no comparison, and the decision was an easy one. It provided so much value that convincing the decision-makers at Forthea to implement was a no-brainer, and our entire staff sings its praises daily. Past the platform, I consider our peers at BrightEdge to be an important part of our team. They are skilled, responsive, and provide thought leadership on all things SEO. I don't believe it's possible to be happier with the investment in the platform and the partnership with the BrightEdge team.

• Improved results for and retention of clients.
• Insights and analysis for all sales efforts.
• Thought leadership on recent SEO changes and/or issues.

Conductor, Semrush, Moz Local, BrightLocal, SpyFu and Rio SEO

Screaming Frog SEO Spider, Ahrefs, Moz Local

I have nothing but good things to say about BrightEdge. The platform itself is solid. We use it for keyword tracking and reporting across all our lines of business, keyword research, and competitor analyses (content gaps, etc.). BrightEdge Instant is also an amazing tool: it gives you real-time data on keywords, volume, etc., by region - all very hard data to come by otherwise. Also as impressive are its people - they care about what you're trying to accomplish and go out of their way to create customized solutions. Attention to detail is top-notch, offering a white-glove service in many ways. In short, I highly recommend BrightEdge. Great platform, amazing people.

• Awareness of SEO across the organization
• Time savings: simplified reporting solutions
• Proactive planning: volume trend analysis allows us to pivot

Ahrefs and Screaming Frog SEO Spider