Amazon Simple Notification Service (SNS) vs. Google Cloud Pub/Sub vs. TIBCO Messaging

The Amazon SNS service is well suited to support event notifications, monitoring applications, workflow systems, time-sensitive information updates, and mobile applications that generates or consumes notifications. It can be used to relay time-critical events to mobile applications and devices. It provides significant advantages to developers who build mobile applications that rely on real-time events. It is not well suited for hybrid cross platform mobile application frameworks at this juncture. An optimal version to meet the needs of a cross platform mobile developer is needed as generally the frameworks are not meant to manage real-time events. It is also not suited for cases where the queue management needs improvement or requires special workflows/tooling.

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If you want to stream high volumes of data, be it for ETL streaming or event sourcing, Google Cloud Pub/Sub is your go-to tool. It's easy to learn, easy to observe its metrics and scales with ease without additional configuration so if you have more producers of consumers, all you need to do is to deploy on k8s your solutions so that you can perform autoscaling on your pods to adjust to the data volume. The DLQ is also very transparent and easy to configure. Your code will have no logic whatsoever regarding orchestrating pubsub, you just plug and play. However, if you are not in the Google Cloud Pub/Sub environment, you might have trouble or be most likely unable to use it since I think it's a product of Google Cloud.

Organization which uses TIBCO Business Works or TIBCO Business Process Management or TIBCO BPM Enterprise can make use of TIBCO Messaging as it works well with other TIBCO tools. Many TIBCO tools have TIBCO Messaging products bundled as a package along with other TIBCO tools. Use of dynamic topics and queues makes run time processing easier.

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• Built in for quicker setup within AWS ecosystem.
• Trusted as you control the users and configuration via IAM and easy access controls.
• Can be sent to S3 simple storage or for long term storage if required.
• Can be used in many regions, same configs.

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• With a pub/sub architecture the consumer is decoupled in time from the publisher i.e. if the consumer goes down, it can replay any events that occurred during its downtime.
• It also allows consumer to throttle and batch incoming data providing much needed flexibility while working with multiple types of data sources
• A simple and easy to use UI on cloud console for setup and debugging
• It enables event-driven architectures and asynchronous parallel processing, while improving performance, reliability and scalability

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• Tibco EMS performs very well, and it meets our stringent performance requirements for corporate messaging backbone.
• Tibco EMS scales well, and this is another of our stringent requirements.
• Tibco provides good support for the EMS product, and continues to improve it. This is important as we don't want to use something that does not keep up with the changes in the technology landscape.

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• At times you receive access denied errors which are annoying.
• Rarely do you receive internal failure errors where you can't access the information. It is rare but it does happen.
• You are required to add an MWS Authentication Token every so often. I wish it would pull that information automatically for you so you don't have to go searching for it.

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• Would be nice if the queue could be extended beyond 7 days.
• We found it a bit tricky replay unacknowledged messages when needed.

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• In terms of TIBCO Messaging, it would nice to have a more out-of-the-box way of linking its objects (queues, topics) directly to those of other popular solutions like MQ or Kafka.
• Not being able to filter (that is, using selectors) through patterns/subtexts on the message body is missed on occasions.
• Given the current trends and state-of-art, lift & shift of on-premise EMS clusters to cloud architectures should be more directly attainable.

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It serves all of our purposes in the most transparent way I can imagine, after seeing other message queueing providers, I can only attest to its quality.

EMS is a solid system and I see no reason to abandon it, in fact I am eager to see what the next versions will offer and future road maps. Knowing we have support to help us in case of problems is invaluable, both in case of critical issues and to improve overall performance.

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It is useful for applications developed using event driven architecture. It helps in tracking and logging the events in a very timely and efficient manner. The dashboards are a little difficult to implement. But overall it is very easy to integrate with other AWS services like Lambda, API GW, S3 and DynamoDB. The permissions to access should be resolved before using it.

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It is easy to create Google Cloud Pub/Sub topics from both Web Console and CLI commands.

Google Cloud Pub/Sub supports creation of one or more subscriptions.

By supporting a BigQuery Pub/Sub subscription to automatically write to a BigQuery table it simplifies development by avoiding implementation of a custom micro service for writes to BigQuery.

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I have never faced a single problem in 4 years.

It's very fast, can be even better if you use protobuf.

Amazon Simple Notification Sevices (SNS) support depends on your usage pattern and definitely on your support plan as an enterprise with AWS. Before reaching out to support you should read their documentation, as they have mentioned almost all the common issues and their solutions there. However, for specific issues, they generally respond in 1-2 business days.

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They have decent documentation, but you need to pay for support. We weren't able to answer all our questions with the documentation and didn't have time to setup support before we needed it so I can't give it a higher rating but I think it tends to be a bit slow unless you're a GCP enterprise support customer.

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Amazon’s SNS is incredibly easy to set up compared to the
more powerful, but complex, Kafka flavours.

SNS’s core advantages are –

· no setup/no maintenance

· either a queue (SQS) or a topic (SNS)

· various limitations (on size, how long a message lives, etc)

· limited throughput: you can do batch and concurrent requests, but still
achieving high throughputs would be expensive

· SNS has notifications for email, SMS, SQS, HTTP built-in.

· no "message stream" concept Overall, it would be the best choice to get into the concepts of Pub/Sub concepts as although it has limitations it can provide significant capabilities and solutions

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Having used Amazon Web Services SNS & SQS I can say that even if the latter may offer more features, Google Cloud Pub/Sub is easier to use. On the other hand, usage of SNS & SQS as well as documentation and troubleshooting is easier with the AWS solution. Since we are not using GCP only for Pub/Sub the choice depends on other variables.

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We also use other messaging products: IBM MQ, especially for integration with other systems (server2server), which has been an industry standard for a long time, and Apache Kafka for cloud-native applications. EMS is a worse option compared to them, but it is still acceptable.

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You can just plug in consumers at will and it will respond, there's no need for further configuration or introducing new concepts. You have a queue, if it's slow, you plug in more consumers to process more messages: simple as that.

• Amazon Simple Notification Service (SNS) saved us a lot of extra coding time by providing straightforward functionality we needed in our ad campaign automation tool.
• Amazon Simple Notification Service (SNS) allows us to maintain a consistent, serverless model within our applications.

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• Increased Efficiency with reliable and Google managed services up all the time wit Disaster Recovery in place as well
• Definitely Lower costs being a cloud based solution and easier to setup
• Faster Project delivery and go to market plan for the business use cases basis this technology at the back end

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• Improved developer productivity as TIBCO Enterprise Message Service requires minimal coding
• Quicker time to market as the configuration / onboarding can be automated with this tool
• Ability to onboard more clients/consumers as the tool can handle large volumes seamless
• Improved visibility on the end to end process as the product provides monitoring by using JMS header information