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Anthology Encompass vs. Blackbaud Target Analytics vs. Union Digital

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Anthology Encompass

    Score8 out of 10
    N/AAnthology Encompass, formerly from iModules which is now part of Anthology (the company formed from iModules 2020 merger with Student Labs and Campus Management) is an integrated online communication and engagement solution built to help institutions strengthen relationships, increase engagement, and drive donations. It comprises modules for CMS, email marketing, event management, online donations, and social networking. Core market is educational institutions.N/A

    Blackbaud Target Analytics

    Score8.2 out of 10
    N/ABlackbaud's Target Analytics is a database for nonprofit fundraising, with an emphasis on direct marketing.N/A

    Union Digital

    N/AN/AN/AN/A
    Pricing
    Anthology EncompassBlackbaud Target AnalyticsUnion Digital
    Editions & Modules
    No answers on this topic
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Anthology EncompassBlackbaud Target AnalyticsUnion Digital
    Free Trial
    NoNoNo
    Free/Freemium Version
    NoNoNo
    Premium Consulting/Integration Services
    NoNoNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional Details———
    More Pricing Information
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    Anthology EncompassBlackbaud Target AnalyticsUnion Digital
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    Medium-sized Companies
    GiveSmart by Momentive
    Score7.5 out of 10
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    Enterprises
    Kindsight iWave
    Score8.4 out of 10
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    User Ratings
    Anthology EncompassBlackbaud Target AnalyticsUnion Digital
    Likelihood to Recommend
    8.0
    (3 ratings)
    10.0
    (2 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    3.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Usability
    7.0
    (3 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Availability
    7.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Performance
    5.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Support Rating
    8.0
    (1 ratings)
    9.0
    (1 ratings)
    -
    (0 ratings)
    In-Person Training
    5.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Online Training
    4.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Implementation Rating
    1.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Configurability
    8.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Ease of integration
    5.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Product Scalability
    5.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    User Testimonials
    Anthology EncompassBlackbaud Target AnalyticsUnion Digital
    Likelihood to Recommend
    Anthology, Inc
    Great for the simpler side of online transactions and not-so-complicated events. Is not as robust as other programs when trying to accomplish complex events (like a Homecoming weekend) that span multiple days and venues. It does require some level of expertise with the system to get the most out of it. It's less WYSIWYG and more coding/customization.
    Incentivized
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    Blackbaud
    ResearchPoint is well suited for Prospect Research, especially if the user has Raiser's Edge as their main database given its integration capabilities with qualified data; however, it is not necessary. I used the Target Analytics product that came before ResearchPoint (The Researcher's Edge) as a stand-alone prospect research database for about a year. For small shops that do not have a prospect researcher or prospect research team, it could even be used by gift officers looking for new prospects or for wealth data on their known prospects. Once systems are in place, the content is fairly intuitive and easy to navigate. The product is really a one-stop-shop, find prospects, wealth screen them, verify the data (the product saves you time by verifying a lot for you already), sync your findings to The Raiser's Edge, and if you'd like, export or print a professional-looking profile to a .pdf for your president or gift officer.
    Incentivized
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    Union Digital
    No answers on this topic
    Pros
    Anthology, Inc
    • It allows us to create fields as needed.
    • Creating an export of data is really easy.
    • Merging of records is fairly simple.
    Incentivized
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    Blackbaud
    • Address Updates - starting at the basics, the Target Analytics products allow you create a firm foundation for the data in your system.
    • Data Hygiene - taking it a step further is creating and updating data on an individualized basis - such as DeceasedRecord Finder, and Email Finder.
    • Data Modeling - Once your data has been appended it can be modeled for increased donor interaction, stewardship, and solicitation.
    Read full review
    Union Digital
    No answers on this topic
    Cons
    Anthology, Inc
    • User Interface, Clunky appearance.
    • Can require deep customization.
    • API can be fragile.
    Incentivized
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    Blackbaud
    • Confirmed relationships needs to be a field that can be synced to The Raiser's Edge
    • Philanthropic giving, when synced to the Prospect tab, needs to be able to be sorted by dollar value (like in Excel); this is a change that would need to happen in The Raiser's Edge
    • With increasing competition from other wealth screening vendors, it would be useful if data sources were updated more frequently (i.e. real estate and giving).
    Incentivized
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    Union Digital
    No answers on this topic
    Likelihood to Renew
    Anthology, Inc
    It does not have the automation or event tools that we are desperately needing at this time.
    Incentivized
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    Blackbaud
    No answers on this topic
    Union Digital
    No answers on this topic
    Usability
    Anthology, Inc
    Includes nice features like click-through tracking, where an email recipient can click a link and land on a gift or RSVP page with their information pre-filled. Though it requires some back-end customization to really make it hum, in areas like user fields, taking the time to do the work allows for some really neat role-based experiences where certain criteria deliver a different experience to different individuals. However, those fields and roles require manual manipulation instead of automatic attribution.
    Incentivized
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    Blackbaud
    No answers on this topic
    Union Digital
    No answers on this topic
    Reliability and Availability
    Anthology, Inc
    It is usually up and running.
    Incentivized
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    Blackbaud
    No answers on this topic
    Union Digital
    No answers on this topic
    Performance
    Anthology, Inc
    No integration.
    Incentivized
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    Blackbaud
    No answers on this topic
    Union Digital
    No answers on this topic
    Support Rating
    Anthology, Inc
    I usually get an accurate response to issues. Your service techs are knowledgeable in how the software works and is set up.
    Incentivized
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    Blackbaud
    While there is always room for improvement, I have always had good luck with TA support. There are so many ways to get help! Sometimes I can answer my own question by just accessing the vast Knowledgebase directory. I have been able to get quick answers by initiating a live Chat without having to navigate the call center voice mail options, which can be a little overwhelming. Sometimes my question or problem is more involved and I'll submit a case online. Between email conversations or a phone call, the representatives I've worked with have always been super helpful, never condescending, and they often follow up days later to make sure everything is working well
    Incentivized
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    Union Digital
    No answers on this topic
    In-Person Training
    Anthology, Inc
    N/A I've only attended webinar training, which is great when you are on live, not so much when watching a recording.
    Incentivized
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    Blackbaud
    No answers on this topic
    Union Digital
    No answers on this topic
    Online Training
    Anthology, Inc
    Most are recorded, so questions that arise are not easy to get answered.
    Incentivized
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    Blackbaud
    No answers on this topic
    Union Digital
    No answers on this topic
    Implementation Rating
    Anthology, Inc
    Unknown. I wasn't here.
    Incentivized
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    Blackbaud
    No answers on this topic
    Union Digital
    No answers on this topic
    Alternatives Considered
    Anthology, Inc
    Encompass provides the closest thing to a single-vendor service for many engagement activities. An entity like GiveCampus, while it excels at microcampaigns, is also highly limited to that functionality. Encompass offers Advancement offices the opportunity to manage one API, define a superuser, and extend features on an as-needed basis, customizing them to the user experience.
    Incentivized
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    Blackbaud
    Currently there are several prospect research software companies on the market, such as WealthEngine. In my opinion, Target Analytics with the ability of integration between Raiser's Edge and ResearchPoint creates a greater value for an organization.
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    Union Digital
    No answers on this topic
    Return on Investment
    Anthology, Inc
    • Single solution for multiple options is a positive ROI. Only one vendor needed.
    • Other vendors may excel in one area (like events), creating a trade-off between a single user experience and the use of multiple vendors.
    • It can easily take in 10X the dollars vs. the annual cost.
    Incentivized
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    Blackbaud
    • Address Appends - we are saving tons of money on returned mail, NCOA updates, and ensuring donors are receiving timely correspondence.
    • Data Appends - ensured that we know who we have in our database and how we need to reach each household. Not only through updating records of deceased constituents but knowing the correct email addresses and phones to reach out and share our mission.
    • Prospect Research - allows us to learn more about potential donors, existing donors, and how to create increased donor-centric interactions and solicitations.
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    Union Digital
    No answers on this topic
    ScreenShots