Appcast vs. Kevel

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Appcast
Score 7.9 out of 10
N/A
Appcast is a recruiting software solution offered by Appcast, Inc.
$0
Pay-Per-Applicant
Kevel
Score 10.0 out of 10
Enterprise companies (1,001+ employees)
Kevel's (formerly Adzerk) APIs is designed to make it easy for engineers and PMs to build their own server-side, fully-customized ad server. E-retailers and user communities can use Kevel to build ad servers to promote anything from native ads to internal content to sponsored listings (where vendors and sellers pay for their organic listing to be promoted in search and browsing results). According to the vendor, engineers reliably see a significant reduction in dev time using Kevel’s APIs…N/A
Pricing
AppcastKevel
Editions & Modules
Appcast Exchange
$0
Pay-Per-Applicant
Clickcast
$0
License
No answers on this topic
Offerings
Pricing Offerings
AppcastKevel
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details—Pricing is customized based on feature needs, support needs, and monthly request volume.
More Pricing Information
Features
AppcastKevel
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Appcast
-
Ratings
Kevel
10.0
1 Ratings
29% above category average
DSP integration00 Ratings10.01 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Appcast
-
Ratings
Kevel
10.0
1 Ratings
24% above category average
Ad campaign creation00 Ratings10.01 Ratings
Ad deployment00 Ratings10.01 Ratings
Display advertising00 Ratings10.01 Ratings
Ad display and retargeting segmentation00 Ratings10.01 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Appcast
-
Ratings
Kevel
9.2
1 Ratings
16% above category average
Ad dashboards00 Ratings9.01 Ratings
Ad performance reports00 Ratings9.01 Ratings
Ad conversion tracking00 Ratings10.01 Ratings
Ad attribution reporting00 Ratings9.01 Ratings
Cross-channel ad management00 Ratings9.01 Ratings
Best Alternatives
AppcastKevel
Small Businesses
Zoho Recruit
Zoho Recruit
Score 8.3 out of 10
Google Ad Manager
Google Ad Manager
Score 8.6 out of 10
Medium-sized Companies
Zoho Recruit
Zoho Recruit
Score 8.3 out of 10
The Trade Desk
The Trade Desk
Score 6.6 out of 10
Enterprises
JobDiva
JobDiva
Score 7.4 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AppcastKevel
Likelihood to Recommend
9.0
(1 ratings)
10.0
(1 ratings)
User Testimonials
AppcastKevel
Likelihood to Recommend
Appcast, Inc.
It has allowed me to streamline my job ad buying and selling process all in one dashboard.
Read full review
Kevel
For ad serving, implementing client-side header bidding with prebid was actually easier with Kevel than it is with Google Ad Manager in most cases, particularly for display advertising. I found though that with more complex integrations (like video), there were more solutions and code snippets available with other larger ad servers (Google).
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Pros
Appcast, Inc.
  • Makes it easy to manage job feeds.
  • Makes it easy to manage traffic acquisition from multiple publishers.
  • Easy to use reporting dashboard for you and your customers.
Read full review
Kevel
  • More personable team that can address customizations needed to the product.
  • Easy to use interface.
  • Frequent product updates with notifications via email.
  • Well documented API.
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Cons
Appcast, Inc.
  • Need to be more open to suggestions from clients.
  • Need to get better customer service turnaround time.
  • Need more knowledgeable staff.
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Kevel
  • User interface could be faster to load.
Read full review
Alternatives Considered
Appcast, Inc.
No answers on this topic
Kevel
Kevel was an easier initial implementation for header bidding with prebid. The team worked alongside us to make sure everything was operating as intended. We ultimately switched to Ads Manager to access AdX demand and other features that were not possible with Kevel (for instance, EBDA). There are benefits to both but I appreciated the attention we got from Kevel support when we were first working through the implementation. We are still using Kevel for many things, just not as our primary display advertising ad server.
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Return on Investment
Appcast, Inc.
  • Positive sales margins.
  • Positive time allocation.
Read full review
Kevel
  • Kevel enabled us to get up and running with client side header bidding when our team was still small and the technology was still new. This improved our ability to monetize our inventory.
Read full review
ScreenShots

Appcast Screenshots

Screenshot of The Appcast Dashboard: Real-time reporting across all recruitment marketing channels.Screenshot of Appcast Dashboard: Source Report

Kevel Screenshots

Screenshot of Adzerk homepageScreenshot of Decision API JSON exampleScreenshot of Management API example