Kevel is a win for lean teams and custom solutions!
July 19, 2021
Kevel is a win for lean teams and custom solutions!
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Kevel (formerly Adzerk)
We used it as an ad server to implement client side header bidding with prebid. We also use it for serving direct deals. It's used pretty widely across the whole organization and has been a great asset for managing various different campaigns. It addresses the problem of organization and delivery of ad campaigns. It allows non-technical employees to manage campaigns and ad creatives. It also allows for a great amount of customizability for more technical employees. If there is a solution that was not currently available, Kevel was quick to address the problem and work towards a solution.
- More personable team that can address customizations needed to the product.
- Easy to use interface.
- Frequent product updates with notifications via email.
- Well documented API.
- User interface could be faster to load.
- Kevel enabled us to get up and running with client side header bidding when our team was still small and the technology was still new. This improved our ability to monetize our inventory.
Kevel was an easier initial implementation for header bidding with prebid. The team worked alongside us to make sure everything was operating as intended. We ultimately switched to Ads Manager to access AdX demand and other features that were not possible with Kevel (for instance, EBDA). There are benefits to both but I appreciated the attention we got from Kevel support when we were first working through the implementation. We are still using Kevel for many things, just not as our primary display advertising ad server.
Do you think Kevel delivers good value for the price?
Yes
Are you happy with Kevel's feature set?
Yes
Did Kevel live up to sales and marketing promises?
Yes
Did implementation of Kevel go as expected?
Yes
Would you buy Kevel again?
Yes