Google Ad Manager Reviews

[Google Ad Manager] is perfect for trafficking ads and organizing campaigns. We use it for our sales ads and we are able to generate leads from these ads. We can easily convert these leads into sales revenue.

It is very hard to get in contact with the customer service at [Google Ad Manager]. Especially hard to get someone on the phone for support. Their customer service reps are very slow to respond.

I would highly recommend Google Ad Manager as it integrates so well in Google's search ecosystem. I have some experience with Bing and others but Google Ad Manager has the best campaign and maintenance setup experience once you get over the slight learning curve.

Google Ad Manager is suited in all situations because you can create ads for any niche and for any business. I like that you can turn off ad network display to help control the cost of ads for my clients.

This is the one downfall of Google Ad Manager. If you have a specific question about something, it is very difficult to get a hold of a product expert at Google. You have to rely on the community support forums. I used to be able to get a Google product expert on the phone when I called. Not sure if they're structure or policies have changed but this could be done better.

If you're looking to get into digital advertising, 99% of the time Google Ads is where you want to be. For the simple reason that you can target the search term (as compared to social [media] where you [can] target the type of person, behavior and interests). Google is [generally more] expensive, but if you do the proper research with the keyword planner, you can get a good idea of what your bids will cost; [you] should have a good view of [what] the campaign(s) will convert within the first month.

I could say a lot about this topic. As an agency, we get a new [representative] to talk to almost every quarter to go over select accounts and the campaigns within. Most of the time, these [educated representatives], don't provide any new feedback, or I just simply [disagree] with their approach. This is not all the time however. I have learned a lot from a rare few, [individuals] that have given me new strategies and access to betas early on. The other side of support, is the [overseas support platform]. [It] is usually not very helpful, but you can [emphasize] issues and they can research [them]. The Google Tag Implementation team is pristine though. When you need them, you need to set an appointment, which is usually 2 weeks out; they are so over-my-head intelligent, I've never had a bad experience with them and whenever I needed them for a fix, they solved it [within] the first call.

Google Ad Manager is good for targeting search campaigns (when you know the keywords your customers are searching for) and well suited for targeting customers on Youtube channels, knowing your customers' interests, and knowing the websites they are most likely to visit.

It's important to understand that Google Ad Manager and Google Ads are not the same! Google Ad Manager is more of a DSP for programmatic advertising.

Some possible scenarios of when you would want to use Google Ad Manager is when you want to run ads on Google. It provides a central place of managing these ads for Google. It would be less appropraite if you wanted to run ads on another service, like say Facebook or a private website.

Ad Manager is a great tool to help you expose your product or content to a specific geo targets audience. You can also target by keyword etc. Ad Manager is a great place to start nurturing your audience. Campaigns that seem to not perform as well as ads are those such as live online events or webinars. Campaigns that have a high level of success with my team are whitepapers, trials, ebooks, etc

Google Ad Manager is great simply because they are the best software and business to advertise on. Facebook and other social media sites are good, but no place will ever be better than advertising with the best search engine on the internet. If you want to get the best bang for your buck, this is how.

Google is so well known and recognized, to not be using it even at a fraction of its offerings and potential, it would hurt your business. Google Ad Manager takes advantage of the Google Platform and helps your company to be seen. Through their variety of features, you can find creative ways to make your company stand out. I can't really think of a reason why you wouldn't want to use it.

Google Ads Manager is great if you need major visibility on a large ad network rather than targeting one specific website, app or platform. Let's be real here if you have any business that is done online (sell products, generate leads, etc) you pretty much have to be on Google. I've tried other advertising solutions including competitor search engines, sponsored content solutions, social media advertising, and none really compare to the traffic you can get that is keyword-driven, meaning a user is actually demonstrating interest in whatever you sell or offer.

If you are recommending that your client utilize Google for paid media, or if your client is excited about the possibility then you have to use Google Ad Manager. The good news is that Google Ad Manager makes advertising with Google relatively seamless and provides great reporting data at the end of campaign or whenever you need to pull it.

Google Ad Manager is used by our Ad-ops team on a daily basis to create and manage our digital campaigns for ads that run on our site and direct users to a client's website in order to generate traffic and sales.

Google Ad Manager is very appropriate for many business-to-business organizations along with organizations that support business-to-consumer transactions. It allows you to deploy and manage both text and display ads on the Google network. It allows you to customize and report on all of these features.

I have found that Google Ads is invaluable for attracting a specific target market to your website which may form a good audience basis for continuing advertising on Facebook. This is a good solution for a new business that wants to fast-track its Facebook advertising. You will have to carefully evaluate whether Google Ads is a good solution for your business to use over the long term. It can get pricey to pay per click, especially if there is a lot of competition.

If you make big changes on a regular basis or need to make changes across multiple accounts quickly, then Google Ad Manager is for you.

Well suited for any office using Google programs, but not as great for Mac/Apple users. Also great for desktop versions but not if you need to use the app or mobile version. Great for companies on a budget and smaller companies as well. May not be as suited for huge major companies with a lot of campaigns running at the same time.

Google Ad Manager is well suited for when we are running a campaign for a certain product or service and we want to drive traffic to our landing page. Google Ad Manager does a great job helping us manage the way we spend our money on our advertising and marketing efforts. It also provides us with useful information allowing us to track the performance of our ads.

If you are already utilizing the Google Ecosystem for your products/company, then this solution just makes sense. Google allows many of their apps to talk with each other, and if you don't mind making a deal with the devil, this solution would be your best bet for PPC/SEM. Lastly, though my company is by no means at scale, I have been told by many people that GAM works very well at scale when driving towards the enterprise level.

Google Ad Manager is great for managing your Google account if you can get into it. Since we are a nonprofit, there are some great incentives and credits possible, but it's locked up like Fort Knox. There are many steps of authentication, and if, like us, you have had multiple people associated with the account, forget it.

It's a Google product, so it's inherently easy to use and intuitive from a functionality standpoint. You can be up and running in no time if you've used literally any other type of software ever. Web-based software allows you to access it from anywhere (albeit slowly, depending on your connection).

It's great if you are budget conscious and require a powerful and flexible technology to support your advertising needs. If your website gets a lot of impressions, Google Ad Manager is an amazing tool that can help you monetize ad space and providing custom quotes to clients. The degree of control and flexibility that this affords you is boundless. On the flip side, like with most ads, you will not be able to control whether or not your ads show up when ad blockers are on for your users. It'd be a nifty addition if there was a way to show these ads to users.

Well suited for helping you move your paid marketing in house, as then you should be able to manage your campaigns end to end. It is not suited if you don't have a Google ads expert in house as it can take a few weeks for one to get trained on this and start setting up ads.

Goolge Ad Manager is great when you need a program that runs all of your ad campaigns from one place. No more using 3-4 programs to run your ads. Google Ad Manager might not be a good fit if you are not running a lot of ads or are not running a lot of ads on multiple platforms.

Google Ad Manager is a great tool for publishers to be able to manage their own direct-sold inventory + programmatic inventory. Google Ad Manager could improve in the sense that with the cascade/waterfall there are some hiccups with how things are served/serving properly. Sponsorships should always outweigh anything, however, if the sponsorship is only set to 25% SOV, then it isn't necessarily 25% SOV when there are other things competing.

Google Ads Manager is both for small brands and big brands. They really help in serving out your ads in the best way possible. It's also very easy to manage all the data and reports despite the information given. It's so easy to manage and prepare the ads for all our brands and campaigns. Best platform ever!