Apple ARKit vs. Hololink

Apple ARKit is best where AR experience will enhance user understanding of the product. For instance, for a furniture app, AR via Apple ARKit can help users get an understanding of how the furniture will look. It also works well for use cases where we want to give human movement as an input for AR, so for instance for clothing apps that want users to see how they will look in a particular clothing style, etc.

Incentivized

I only know Hololink from an educational point of view, but as a teacher, I find it easy to use and a fun way to incorporate tech in reports and presentations. My knowledge of the demands in other traits is too little for me to decide whether Hololink is up for the task. For the tasks I've had at hand, Hololink has been a good choice.

• Great sync between hardware and software
• Visual-inertial odometry with ARKit2 is the best.

Incentivized

• As opposed to all other AR creation tools that I know, Hololink does not require consumers to download an app, thereby bypassing the primary problem of creating AR experiences, which is getting people to download an app. Let it be known that native apps are going away, the future is web-based because it is easier.
• The Hololink image-tracking, which enables AR elements to be projected upon real-world objects and images is exceptionally good compared to other AR projects that also use image-tracking. In Hololink your buttons, 3D models, and videos do not sail away from the objects that they're supposed to be attached to.
• The people working on Hololink are very focused on UX, and the few times that I have had suggestions, they have been very attentive.

• At times it can be laggy, taking time to recognize things
• Limited to iOS

Incentivized

• Hololink comes pre-packed with a lot of 3D models there are cases where I would like to write text on models directly, instead of using the annotation function which Hololink provides. It would be easier than having to upload my own 3D models, which is also possible.

They are always proactive, instead of us getting to them about a problem or a new feature. Always quick to respond any time of the day. Hence, 10/10.

Incentivized

Apple ARKit is way finer and is the best option for iOS.

Incentivized

A long time ago I use Aurasma. As I recall it was quite heavy because you had to transfer the Aura from your computer to the student's smartphones through signup on the internet and making them connect to your user with an invitational code, and if it didn´t work it was hard to figure out why. Hololink is just a scan away and you don´t have to connect to any user accounts to see other student products.

• It improved user retention.
• It increased the app size, which is a drawback.

Incentivized

• AR is hot right now and thus helps attract people. In the future, the AR-excitement might lessen, but it has clear affordances in terms of communication that will continue to be relevant as long as people have smartphones or google-glasses or the likes.