TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Audience Acuity

    Score9 out of 10
    N/AAudience Acuity is a consumer identity management firm that enables clients to identify and contextually interact with audiences across all consumer engagement channels, in a privacy-compliant manner, at scale. Their proprietary data science structure is individually oriented, deterministically matched, and 3rd party validated to ensure accuracy in addressing identity-related data challenges. Audience Acuity supports brands, marketing, and advertising technology firms, and management consulting…N/A

    FullContact

    Score8 out of 10
    N/AFullContact provides APIs to support individuals, businesses, and developers in managing and enhancing their contact and customer data. The APIs can be used to provide social profiles in an app, improve contacts in address books, enrich CRM information, or create highly personalized marketing campaigns.N/A
    Pricing
    Audience AcuityFullContact
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Audience AcuityFullContact
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Best Alternatives
    Audience AcuityFullContact
    Small Businesses
    FullContact
    Score8 out of 10
    No answers on this topic
    Medium-sized Companies
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    Enterprises
    No answers on this topic
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    All AlternativesView all alternativesView all alternatives
    User Ratings
    Audience AcuityFullContact
    Likelihood to Recommend
    -
    (0 ratings)
    8.0
    (5 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Availability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (2 ratings)
    In-Person Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    7.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    8.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Audience AcuityFullContact
    Likelihood to Recommend
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    This is a quick and easy way to upload information from business cards to your current contact database. It can be used by those who are organizing email marketing campaigns. It is also good for personal use -- since it organizes all available information about any given contact it is a great resource for looking up people before meetings and doing other types of background research
    Incentivized
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    Pros
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    • Sharing contacts.
    • Easy to edit.
    • Nice interface.
    Incentivized
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    Cons
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    • Needs to allow for more than 50 business card transcriptions per month
    • Sometimes tries to merge contacts that are not the same person
    • Does not sync individual account with business account
    Incentivized
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    Likelihood to Renew
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    This is my new favorite app for organizing contacts and segmenting email lists. It is also the only app I have used that will transcribe business cards with 100% accuracy (they use humans to enter info from pictures of cards rather than software, like most other apps). The "merge contact" feature is great and allows you to review the contacts being merged before doing so automatically. It also integrates with Google accounts, LinkedIn, Twitter, and Yahoo. Another great feature is the ability to export data in a file, which you can then upload to your regular CRM software or to Constant Contact. I wish it would allow for more business card uploads per month. Even the paid subscription has a limit of 50 cards per month. I contacted customer support to inquire about increasing this limit and was told that I would need to upgrade to a yearly contract in order to do so. If FullContact continues to be useful, I will likely upgrade. However, given that the business card contacts is one of this software's best features, I was disappointed that this allowance could not be increased. Overall, however, I would highly recommend FullContact
    Incentivized
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    Usability
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    Very easy to use online and great mobile app as well
    Incentivized
    Read full review
    Reliability and Availability
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    Automatically updates contacts daily
    Incentivized
    Read full review
    Performance
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    Just make sure the app is not syncing on multiple devices at once -- this will cause a delay
    Incentivized
    Read full review
    Support Rating
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    Their support is very responsive and friendly.
    Incentivized
    Read full review
    In-Person Training
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    Very user-friendly, especially since it aggregates information from Google every day to update contacts.
    Incentivized
    Read full review
    Online Training
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    Basic materials explaining account setup and how to manage your list. It doesn't take much training to become proficient
    Incentivized
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    Implementation Rating
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    Downloading the contacts to use in email marketing campaigns is the most difficult part of implementation.
    Incentivized
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    Alternatives Considered
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    FullContact has pretty much the best bang for your buck as far as the different features offered. You can do a lot of different things with it and it's all online or in an app on your phones. Easy access to the most accurate information available at your fingertips is pretty awesome
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    Scalability
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    Easily updates contact information
    Incentivized
    Read full review
    Return on Investment
    Audience Acuity
    No answers on this topic
    Ziff Davis Inc
    • Positive that the time is not spent updating individual phones.
    • Negative in that if someone alters a contact, it will need fixed.
    • Positive that users don't waste time calling wrong numbers.
    Incentivized
    Read full review
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