BlueOcean Brand Navigator vs. BrandMentions

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BlueOcean Brand Navigator
Score 9.1 out of 10
N/A
Brand Navigator, from BlueOcean, is an always-on brand intelligence platform that aims to provide an unbiased, real-world view of the relationship customers have with a brand and the actions that should be taken to build an agile, durable brand. BlueOcean operates in Brand Intelligence, providing CMOs and their teams the ability to quantify brand performance and access always-on, contextual insights that tear down data silos and build a holistic view of brand health. BlueOcean…N/A
BrandMentions
Score 0.0 out of 10
N/A
BrandMentions is a web and social listening tool that appeared on the market from a personal frustration: the incapacity of accurately monitoring brands and competitors. The vendor states there was no tool on the market that would send daily notifications about any brand or product as soon as someone was talking about them online. At least not all the mentions. BrandMentions aims to accomplish this.
$396
quarterly
Pricing
BlueOcean Brand NavigatorBrandMentions
Editions & Modules
No answers on this topic
Starter
$99
per month (billed quarterly) 15 keywords
Pro
$299
per month 30 keywords
Expert
$499
per month 50 keywords
Offerings
Pricing Offerings
BlueOcean Brand NavigatorBrandMentions
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual billing.
More Pricing Information
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User Ratings
BlueOcean Brand NavigatorBrandMentions
Likelihood to Recommend
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
BlueOcean Brand NavigatorBrandMentions
Likelihood to Recommend
BlueOcean
BlueOcean's Brand Navigator is a new online platform we're using to measure our overall brand health. It has real-time data and information relative to the competitive set we assign that provide faster insights then using surveys as snapshots in time. This is a supplemental tool that we are using for performance measurement to sit alongside MSIGHTS, Adobe Analytics, Marketo, and our internal SAP systems.
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BrandMentions
No answers on this topic
Pros
BlueOcean
  • curate robust competitive intelligence
  • leverage big data and AI for approachable reporting
  • track and optimize against marketing KPIs
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BrandMentions
No answers on this topic
Cons
BlueOcean
  • deeper analysis of creative
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BrandMentions
No answers on this topic
Return on Investment
BlueOcean
  • Filling a void for real-time Brand and Awareness measurement
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BrandMentions
No answers on this topic
ScreenShots

BrandMentions Screenshots

Screenshot of BrandMentions KPIs & AnalyticsScreenshot of AI insights for all dataScreenshot of