TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Captora (discontinued)

    Score7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Captora in Mountain View, California, offers their eponymous lead acceleration and inbound marketing tool to optimize organic and paid search.N/A

    Elasticsearch

    Score8.5 out of 10
    N/AElasticsearch is an enterprise search tool from Elastic in Mountain View, California.

    $16

    per month

    Pricing
    Captora (discontinued)Elasticsearch
    Editions & Modules
    No answers on this topic
    Standard
    $16.00
    per month
    Gold
    $19.00
    per month
    Platinum
    $22.00
    per month
    Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    Captora (discontinued)Elasticsearch
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Captora (discontinued)Elasticsearch
    Considered Both Products
    Captora
    No answer on this topic
    Elastic
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    82%
    Would buy again
    14 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    16 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    17 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    13 Answers
    Implementation went as expected
    No answers on this topic
    87%
    Implementation went as expected
    13 Answers
    Best Alternatives
    Captora (discontinued)Elasticsearch
    Small Businesses
    No answers on this topic
    Apache Solr
    Score7.9 out of 10
    Medium-sized Companies
    HG Insights Platform
    Score9.2 out of 10
    IBM Watson Discovery
    Score9 out of 10
    Enterprises
    HG Insights Platform
    Score9.2 out of 10
    Amazon CloudSearch
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Captora (discontinued)Elasticsearch
    Likelihood to Recommend
    9.0
    (2 ratings)
    9.0
    (48 ratings)
    Likelihood to Renew
    8.0
    (1 ratings)
    10.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    7.8
    (9 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    Captora (discontinued)Elasticsearch
    Likelihood to Recommend
    Captora
    If you want to quickly create large numbers of pages across a lot of keyword groups, I have no idea how you would do it unless you used a tool like Captora.
    Read full review
    Elastic
    Elasticsearch is a really scalable solution that can fit a lot of needs, but the bigger and/or those needs become, the more understanding & infrastructure you will need for your instance to be running correctly. Elasticsearch is not problem-free - you can get yourself in a lot of trouble if you are not following good practices and/or if are not managing the cluster correctly. Licensing is a big decision point here as Elasticsearch is a middleware component - be sure to read the licensing agreement of the version you want to try before you commit to it. Same goes for long-term support - be sure to keep yourself in the know for this aspect you may end up stuck with an unpatched version for years.
    Incentivized
    Read full review
    Pros
    Captora
    • Great Customer Support. The team is very responsive to our needs and always follows up with action items from our meetings and calls. I think this comes down to the people they hire and their willingness to create customer relationships. Ask for Steve as your CSM.
    • Competitive insights are great as Captora consolidates all of your competitor data into a single view. You can then tag different ideas for your content team or just view on periodic basis to see what the competition is up to.
    • Getting campaigns at scale. Captora does a great job in helping your team scale campaigns fast. Part of this is due to the ease of use (once you get trained) and the other part is due to the content team and algorithms behind the product. You can scale to hundreds of campaigns within weeks if you desire.
    Incentivized
    Read full review
    Elastic
    • As I mentioned before, Elasticsearch's flexible data model is unparalleled. You can nest fields as deeply as you want, have as many fields as you want, but whatever you want in those fields (as long as it stays the same type), and all of it will be searchable and you don't need to even declare a schema beforehand!
    • Elastic, the company behind Elasticsearch, is super strong financially and they have a great team of devs and product managers working on Elasticsearch. When I first started using ES 3 years ago, I was 90% impressed and knew it would be a good fit. 3 years later, I am 200% impressed and blown away by how far it has come and gotten even better. If there are features that are missing or you don't think it's fast enough right now, I bet it'll be suitable next year because the team behind it is so dang fast!
    • Elasticsearch is really, really stable. It takes a lot to bring down a cluster. It's self-balancing algorithms, leader-election system, self-healing properties are state of the art. We've never seen network failures or hard-drive corruption or CPU bugs bring down an ES cluster.
    Incentivized
    Read full review
    Cons
    Captora
    • Would be great to get integrated reports to show how our pages are performing, end-to-end, across all funnel areas.
    • Some of our pages are not pretty, which is mostly on us. Would be great if Captora has some kind of page effectiveness score to help us improve our high traffic pages.
    Read full review
    Elastic
    • Joining data requires duplicate de-normalized documents that make parent child relationships. It is hard and requires a lot of synchronizations
    • Tracking errors in the data in the logs can be hard, and sometimes recurring errors blow up the error logs
    • Schema changes require complete reindexing of an index
    Incentivized
    Read full review
    Likelihood to Renew
    Captora
    The ROI has been proven out with Salesforce reporting.
    Read full review
    Elastic
    We're pretty heavily invested in ElasticSearch at this point, and there aren't any obvious negatives that would make us reconsider this decision.
    Incentivized
    Read full review
    Usability
    Captora
    No answers on this topic
    Elastic
    To get started with Elasticsearch, you don't have to get very involved in configuring what really is an incredibly complex system under the hood. You simply install the package, run the service, and you're immediately able to begin using it. You don't need to learn any sort of query language to add data to Elasticsearch or perform some basic searching. If you're used to any sort of RESTful API, getting started with Elasticsearch is a breeze. If you've never interacted with a RESTful API directly, the journey may be a little more bumpy. Overall, though, it's incredibly simple to use for what it's doing under the covers.
    Incentivized
    Read full review
    Support Rating
    Captora
    No answers on this topic
    Elastic
    We've only used it as an opensource tooling. We did not purchase any additional support to roll out the elasticsearch software. When rolling out the application on our platform we've used the documentation which was available online. During our test phases we did not experience any bugs or issues so we did not rely on support at all.
    Incentivized
    Read full review
    Implementation Rating
    Captora
    No answers on this topic
    Elastic
    Do not mix data and master roles. Dedicate at least 3 nodes just for Master
    Incentivized
    Read full review
    Alternatives Considered
    Captora
    We have not seen anything that compares to Captora from an apples to apples perspective
    Incentivized
    Read full review
    Elastic
    As far as we are concerned, Elasticsearch is the gold standard and we have barely evaluated any alternatives. You could consider it an alternative to a relational or NoSQL database, so in cases where those suffice, you don't need Elasticsearch. But if you want powerful text-based search capabilities across large data sets, Elasticsearch is the way to go.
    Incentivized
    Read full review
    Return on Investment
    Captora
    • The biggest area that Captora has brought to us is over all reach. With Captora we are getting in front of more prospects, faster. Captora is helping us drive more traffic to our website and more inbound leads. On the paid side, we are able to understand what content converts and make smarter decisions in the long run.
    Incentivized
    Read full review
    Elastic
    • We have had great luck with implementing Elasticsearch for our search and analytics use cases.
    • While the operational burden is not minimal, operating a cluster of servers, using a custom query language, writing Elasticsearch-specific bulk insert code, the performance and the relative operational ease of Elasticsearch are unparalleled.
    • We've easily saved hundreds of thousands of dollars implementing Elasticsearch vs. RDBMS vs. other no-SQL solutions for our specific set of problems.
    Incentivized
    Read full review
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