TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Celtra

    Score6 out of 10
    N/ACeltra, heaquartered in Boston, offers their creative management platform (CMP) to support digital advertisers with well designed display, interactive, or video ad templated creation, with collaboration tools to support the ad design process, and analytics to guide the creative process.N/A

    Marq

    Score9 out of 10
    N/AMarq, formerly Lucidpress, is a design & brand templating platform that enables users to create & share branded collateral. Marq offers consistency so brands can deliver its message more effectively wherever it goes. The vendor states over 5 million people use Lucidpress to create, customize, control & distribute their brand’s content.N/A
    Pricing
    CeltraMarq
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CeltraMarq
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeRequired
    Additional Details
    More Pricing Information
    Best Alternatives
    CeltraMarq
    Small Businesses
    No answers on this topic
    Adobe InDesign
    Score9.2 out of 10
    Medium-sized Companies
    No answers on this topic
    Adobe InDesign
    Score9.2 out of 10
    Enterprises
    No answers on this topic
    Adobe InDesign
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CeltraMarq
    Likelihood to Recommend
    10.0
    (2 ratings)
    9.0
    (2 ratings)
    User Testimonials
    CeltraMarq
    Likelihood to Recommend
    Celtra
    Celtra is best suited for rich media, expandable, clickable ad creation. It is valuable in terms of granular reporting as well. However, it is not suitable as a DSP i.e. we really can't make any optimizations through Celtra. It is best used for tracking ads, engagement, and performance metrics especially on mobile devices.
    Incentivized
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    Marq (LPS Holdco LLC)
    For self-publishers, Marq is the best option, in my opinion. I have recommended it to others and they have been also amazed at how beautiful their end product looks and how easy it is to export and get the printers. A win win for everyone involved in the process of creating magazines and marketing materials.
    Incentivized
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    Pros
    Celtra
    • I like that Celtra is under a high-quality price and minimum requirement.
    • It is highly effective and easy to understand; it has competitive performance and a very intuitive interface.
    • The campaigns are phenomenal, and the marketing management is excellent.
    • We have access to excellent analytics and data, and we get to see if our campaigns are failing or not.
    • As for formats, I can pretty much create whatever I want.
    Incentivized
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    Marq (LPS Holdco LLC)
    • User management
    • Easy to create and edit templates
    • Able to install an approval layer to govern use
    Incentivized
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    Cons
    Celtra
    • It is a very click-happy environment, which means there is room for human error
    • The color scheme can make it easy to loose your place
    • There is no bulk editing option so task completion can be lengthy
    Incentivized
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    Marq (LPS Holdco LLC)
    • Automated page numbering would be amazing
    • Scroll button should be darker to find it easier
    • More template options
    Incentivized
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    Alternatives Considered
    Celtra
    Celtra gave us a reliable and straightforward way to create a marketing creation plan to capture potential customers.
    Incentivized
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    Marq (LPS Holdco LLC)
    I think if we had found Canva first we would have probably chosen it as our platform. We had already invested a lot of time and energy into developing multiple templates and branding standards in LucidPress
    Incentivized
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    Return on Investment
    Celtra
    • Positive - we have a preferred CPM rate while using Celtra so we are able to save costs there.
    • Positive - no need for outsourcing to other creative agencies so we save more costs
    • Positive - achieving KPIs for our clients ensures more revenue down the road as we establish ourselves as a trustworthy vendor
    Incentivized
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    Marq (LPS Holdco LLC)
    • I am able to save over $10K per issue by doing the design and layout myself.
    • I am able to save at least 2-3 weeks per issue by doing the design and layout myself.
    • I don't need to employ a team to compile each issue, I do it all myself.
    Incentivized
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    ScreenShots

    Marq Screenshots

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