TrustRadius: an HG Insights company

Celtra vs. SpinCar (Pulsar AI)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Celtra

    Score6 out of 10
    N/ACeltra, heaquartered in Boston, offers their creative management platform (CMP) to support digital advertisers with well designed display, interactive, or video ad templated creation, with collaboration tools to support the ad design process, and analytics to guide the creative process.N/A

    SpinCar (Pulsar AI)

    Score9.4 out of 10
    N/ASpinCar headquartered in New York, with the acquired Pulsar AI, offers automotive dealers, wholesalers and OEMs their eponymous digital automotive merchandising platform. The company’s 360° WalkArounds® and Feature Tour® solutions aim to build trust between buyers and sellers by bringing a personalized physical showroom experience to car shoppers wherever and whenever they want. SpinCar’s proprietary shopper behavioral data and VINtelligent® Retargeting solution enable vehicle sellers to deliver…N/A
    Pricing
    CeltraSpinCar (Pulsar AI)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CeltraSpinCar (Pulsar AI)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    User Ratings
    CeltraSpinCar (Pulsar AI)
    Likelihood to Recommend
    10.0
    (2 ratings)
    10.0
    (1 ratings)
    User Testimonials
    CeltraSpinCar (Pulsar AI)
    Likelihood to Recommend
    Celtra
    Celtra is best suited for rich media, expandable, clickable ad creation. It is valuable in terms of granular reporting as well. However, it is not suitable as a DSP i.e. we really can't make any optimizations through Celtra. It is best used for tracking ads, engagement, and performance metrics especially on mobile devices.
    Incentivized
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    Spincar
    When we have turnover in our photo taker role, this app makes training very easy. We have had trouble in the past with staff just not catching on with what features to take the photos of and what order to put them in, and the app walks them through how to do so. Our old 360 software was also a little difficult to use, and this app makes it very easy to use. Now we don't have to use several different apps to take our photos and do 360s
    Incentivized
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    Pros
    Celtra
    • I like that Celtra is under a high-quality price and minimum requirement.
    • It is highly effective and easy to understand; it has competitive performance and a very intuitive interface.
    • The campaigns are phenomenal, and the marketing management is excellent.
    • We have access to excellent analytics and data, and we get to see if our campaigns are failing or not.
    • As for formats, I can pretty much create whatever I want.
    Incentivized
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    Spincar
    • 360 Photos
    • Photo background removal
    • Photo taking direction
    Incentivized
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    Cons
    Celtra
    • It is a very click-happy environment, which means there is room for human error
    • The color scheme can make it easy to loose your place
    • There is no bulk editing option so task completion can be lengthy
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    Spincar
    • The hotspots aren't always in the correct space
    • The integration on our website take a minute to load correctly
    • They default setup is only around 20 photos, most third parties want you to have at least 35 photos of your vehicle.
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    Alternatives Considered
    Celtra
    Celtra gave us a reliable and straightforward way to create a marketing creation plan to capture potential customers.
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    Spincar
    vAuto Provision is very basic for photo taking. It doesn't walk you through what photos to take and when. It also doesn't allow for 360 photo taking. You have to buy a seperate cox auto product to do this. It also doesn't allow for photo background removal, you have to buy another product to do that if you chose to do so
    Incentivized
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    Return on Investment
    Celtra
    • Positive - we have a preferred CPM rate while using Celtra so we are able to save costs there.
    • Positive - no need for outsourcing to other creative agencies so we save more costs
    • Positive - achieving KPIs for our clients ensures more revenue down the road as we establish ourselves as a trustworthy vendor
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    Spincar
    • More website conversions
    • Website load time has declined
    • Ease of use and less time consuming for our staff
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    ScreenShots