Certain is a leading provider of enterprise Event Automation software to Fortune 1000 companies. The vendor’s value proposition is that Certain gives users everything they need to plan events, engage attendees, and achieve sales and marketing results. The vendor says their software helps data-driven marketers and event professionals capture and integrate rich buying signals and attendee insights into omni-channel marketing campaigns to improve sales and marketing results and deliver credible…
$9,990
per year
Dryfta
Score3 out of 10
N/A
Dryfta is and event
platform that is comprised of a free suite of applications that are designed to
collect event data and measure event ROI, sell tickets, build event websites,
launch mobile apps, engage and network attendees, retrieve and manage leads for
exhibitors with a unified CRM, segment attendees and create email campaigns,
create shareable real-time custom reports and more.
Certain is very well suited for any type of event or tradeshow that require specific fields from registrants and an automated email sequence to keep them engaged. It's less appropriate for one-off events, since setting up those pages can be quite complex if you're used to the types of Eventbrite/Sympla. If you don't really build event pages regularly, I'd recommend a software that's more simple, which should address what you need.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I can't provide a scenario where Dryfta could be well suited. I guess it's a matter of delivering what has been promised on time, and without having to invest thousands of hours in extra work, as it was in our case. If it worked properly it could be a good tool for any conference.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It has a lot of functionalities (website and administration) all included in the same platform. If it worked properly, it allows you to organise a conference paper-free.
Dashboards: It's quite important for leadership to get a visual of what their event registrants look like (with graphs, for example). Now, Certain does not present a feature to create dashboards, so we have to export their reports and create our dashboards ourselves.
UX when setting up an event: Now this can be quite complex, as it's not as easy to use or intuitive. Many different tabs with many different sub-items can present a confusing experience for newcomers when building an event.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Multilingual issues. Although it is advertised as multilingual, it didn’t really work as such. The many issues that popped up throughout the conference preparation were fixed little by little at a cost in time, from help desk emails and to struggles with the unfriendly UX.
Admin pages reloaded every time you clicked on a button (their developers seem to ignore Ajax technologies). It was time-consuming and required constant page searches.
Inflexibility in many of the supposed functionalities it offers.
Certificates were not modifiable nor custom when we had to send them (it was solved months after the conference finished when we were surprisingly contacted by the help desk).
Problems with the size of images to be displayed on the site, very small fonts and limited options to display content. We had to hire a professional developer in order to get a graphically consistent and presentable website.
Very poor mobile version. Too big margins, unreadable text, endless text blocks and lists, distorted pictures, etc.
Issues with the ordering of the authors’ names for different proposals (authorship being so important in research).
Fixed, inflexible fields in the contact sheets, speakers info, and so on.
Special character issues (due to Latin characters and other types used in linguistic research).
Not being able to include links in the HTML editor due to Dryfta's inadvertent decisions to block them.
Only one Superadmin user allowed to access the full functionalities of the platform, so we had to share it (consequently not knowing who did each action).
Problems with the generation of reports and the high complexity of their interface.
Some issues on the mandatory anonymity. The double-blind review process not fully respected due to unclear user info and options, with other issues coming up on the go such as unwanted info in automated notifications and messages in the Welcome dashboard.
Not being able to use the other payment methods on the platform because they were incompatible with the conference country.
Missing information and time wasted when creating events for sessions with info that already existed in the server that randomly failed to be selected. These issues were reported even with video proofs (help desk didn’t believe us), and were never solved. We had to repeat the same processes again and again, never knowing what was going on
It was quick, that's all we can say. Quite a few times they sorted out the problems and issues. But, sadly, sometimes their answers were useless and irritating (not addressing the problem or simply ignoring it, "passing the buck"). In some cases, they pretended the problem didn't exist and we had to send them videos as proof. No response to that.
My company selected Certain and continues to use Certain because it is quick, easy, and efficient. We create up to 20 registration links a year and Certain allows us to create templates to copy and create annual event links very fast. I also love that there is someone there to speak to if I ever need assistance
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Certain helps to deliver a great customer experience, since it facilitates automatic email delivery and your company can keep them connected well before or well after an event.
Certain presents a wide variety of reports, which perfectly addresses any request for visibility coming from your organization.
Certain's configuration settings are quite complex, so our newcomers are not comfortable using the software at first.
In case you need a more visual representation of your audience, Certain, unfortunately, does not generate dashboards.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The overall performance was okay in the end, but it was due to our team's commitment and effort. Without that extra work, the results would have been awful.
