Chartboost vs. GroundTruth

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Chartboost
Score 9.0 out of 10
N/A
Chartboost is a mobile-gaming advertising platform from the company of the same name.N/A
GroundTruth
Score 6.2 out of 10
N/A
GroundTruth (formerly xAd) headquartered in New York offers location-based mobile advertising technology.N/A
Pricing
ChartboostGroundTruth
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
ChartboostGroundTruth
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ChartboostGroundTruth
Best Alternatives
ChartboostGroundTruth
Small Businesses
Google AdMob
Google AdMob
Score 6.3 out of 10
Google AdMob
Google AdMob
Score 6.3 out of 10
Medium-sized Companies
Yahoo Ads
Yahoo Ads
Score 6.0 out of 10
Yahoo Ads
Yahoo Ads
Score 6.0 out of 10
Enterprises
Marin Software
Marin Software
Score 9.1 out of 10
Marin Software
Marin Software
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ChartboostGroundTruth
Likelihood to Recommend
9.0
(1 ratings)
8.6
(3 ratings)
User Testimonials
ChartboostGroundTruth
Likelihood to Recommend
Chartboost
Chartboost is a powerful advertising platform, ideal for game app advertisers and publishers to help them better monetize their app.
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xAd
It's fantastic for targeting an audience when you know where they will be for a very low CPM. However, it's hard if you are a brick-and-mortar and want to truly measure the results. You need to get creative in ways to attribute site visits and purchases back to the campaign (unique coupon codes, etc.)
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Pros
Chartboost
  • It is completely easy to set up and use.
  • Create advertising and campaigns.
  • simple interface.
  • customizable.
  • Ads can be used for cross-selling.
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xAd
  • Launch digital ads campaigns
  • Change creatives and rollout campaigns in minutes
  • Target specific user personas for great conversions
Read full review
Cons
Chartboost
  • It is a very effective platform at low cost.
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xAd
  • Adding a save option sometimes when you don’t hit next the work you are using is lost.
  • Adding in app recommendations
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Alternatives Considered
Chartboost
Chartboost is a mobile-only advertising platform that focuses on gamers. Game publishers choose Chartboost to keep track of their user base.
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xAd
GroundTruth was recommended to us by a vendor and was the only product we evaluated
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Return on Investment
Chartboost
  • Gives publishers access to a broad gaming audience.
  • It is a platform that focuses on gamers.
  • Allows easy setup of ads and campaigns.
  • Chartboost allows you to control ads.
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xAd
  • Helps improve conversion by 20%
  • Time to create and rollout campaigns is reduced by half
  • Help optimise and rationalise the operational overheads and costs
Read full review
ScreenShots