CJ Affiliate vs. Rakuten Advertising

CJ would be a great place for any publisher looking to monetize their blog or social media accounts. Products that have broad targeting or rely on bargain hunters would perform really well as there are tons of coupon sites and fashion blogs. Niche products would have a harder time growing as they would probably still need to do a lot of outreach.

Incentivized

Great company, clear communications, fast quarterly distributions and a fun way to get paid for shopping that you are already doing. I highly recommend this service. Why would you pass up the opportunity for free money? And the Chrome extension is a wonderful add-on! Great way to remind yourself when you are on a site that Rakuten honors.

Incentivized

• their portal is easily usable
• communication within the system is supper easy
• searching for new affiliates is really great

Incentivized

• Detailed reporting
• User-friendly interface
• Data accuracy

Incentivized

• It's a great platform but have selected countries.
• Sometimes loading speed is too slow in my experience.
• Customer service needs to be improved in my opinion.

Incentivized

• Check the pages on the advertiser's website.
• It is important that you think about the doubts and objections of the users about that product.

CJ definitely has the largest pool of publishers and is well built out in terms of features. However, it does appear that they have a lot of dead weight in their pool which is something that their competitors claim they have solved. We ultimately selected CJ because we had previous experience with the platform and wanted to tap into their affiliate pool.

Incentivized

N/A. Rakuten is the only one I've used.

Incentivized

• we have been able to make a good amount of money
• we just share the link and then the companies do the rest

Incentivized

• Using Rakuten has helped in delving into previously untapped markets.
• Rakuten has helped in analyzing & designing market specific design solutions.
• The agency has helped in acquiring almost 8% of new clients solely based on market analytics.

Incentivized