Cloudinary vs. Lytho Digital Asset Management

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cloudinary
Score 7.6 out of 10
N/A
Cloudinary is an image and video management tool enabling users to manage, optimize, and deliver images, videos and other media across every device and channel.
$49
per month
Lytho Digital Asset Management
Score 9.3 out of 10
N/A
Lytho is built to help users communicate on-brand with their DAM Solution. The vendor states that users can streamline marketing efforts and save time creating, searching, sharing and publishing digital content, adding that users can: Be consistent with its Brand Center. Be efficient with its Digital Asset Manager. Be creative with its Create and Publish functionality. Lytho is a single source from which to manage, create and publish all marketing content.N/A
Pricing
CloudinaryLytho Digital Asset Management
Editions & Modules
Media Optimizer - Scale
$49
per month
Programmable Media - Plus
$99
per month
Programmable Media - Advanced
$249
per month
Programmable Media - Enterprise
Custom Pricing
Digital Asset Management
Custom Pricing
No answers on this topic
Offerings
Pricing Offerings
CloudinaryLytho Digital Asset Management
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CloudinaryLytho Digital Asset Management
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
CloudinaryLytho Digital Asset Management
Small Businesses
Adobe Bridge
Adobe Bridge
Score 8.8 out of 10
Adobe Bridge
Adobe Bridge
Score 8.8 out of 10
Medium-sized Companies
MediaValet
MediaValet
Score 9.8 out of 10
MediaValet
MediaValet
Score 9.8 out of 10
Enterprises
MediaValet
MediaValet
Score 9.8 out of 10
MediaValet
MediaValet
Score 9.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CloudinaryLytho Digital Asset Management
Likelihood to Recommend
10.0
(6 ratings)
10.0
(1 ratings)
Usability
10.0
(2 ratings)
-
(0 ratings)
Support Rating
9.0
(3 ratings)
-
(0 ratings)
User Testimonials
CloudinaryLytho Digital Asset Management
Likelihood to Recommend
Cloudinary
Cloudinary handles pretty much anything you have related to images. From serving them up efficiently to adding transformations on the fly, there's really little this service doesn't do. Their pricing plans allow you to grow into the right levels and their website dashboards are very helpful. I would easily recommend this for all but the simplest of use cases.
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inMotionNow
Our creative and marketing department consists of several team members with various roles in the organization and process. We receive creative requests from the program managers and other marketing specialists daily. Lytho helps us keep track of all of these projects while listing due dates, proofing dates, completion dates and has the ability for multiple reviewers to be added to the proofing routes. We're able to customize each proofing route to best suit each client. We also have the ability to add outside clients to the proofing routes, which makes the process much smoother. At times I'd say it is less appropriate for very small requests or projects that did not need to go through a full-blown proofing route.
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Pros
Cloudinary
  • Cloudinary is the best in the market for photo and video transformations.
  • Cloudinary takes customer's requests for special features and implements them very quickly.
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inMotionNow
  • project management
  • project review process
  • project tasks assigned to each project
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Cons
Cloudinary
  • Their API does require URLs that can get quite lengthy and not always easy to parse on sight.
  • Documentation on how transformations work and what they actually do to your image could be clearer (what does force_strip actually mean?).
  • Although a free tier exists and is quite generous, should you need to acquire a premium plan for your needs the pricing at scale can climb quickly.
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inMotionNow
  • simplify the project dashboard
  • simply the dashboard to view outstanding reviews
  • additional training for our sales reps how to use the review process
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Usability
Cloudinary
Cloudinary is very easy to use and offers fast way to upload your images, files and videos to their servers. Then they give you quick ways t implement those files or images onto your website using their API or just a normal URL. They also give you very fast ways to make edits to those files and include them in the url.
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inMotionNow
No answers on this topic
Support Rating
Cloudinary
We rarely use their support. But when we need it they are always there. They provide great consultation and suggestions to help us manage our costs and resources better. In the last 8 years perhaps we have contacted them 3 or 4 times - which is really really great
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inMotionNow
No answers on this topic
Alternatives Considered
Cloudinary
Cloudinary seemed to be the most sophisticated with the most documentation and platform support. Other solutions seemed to be a lot harder to implement, however, due to the good documentation and API samples on their GitHub we were able to implement it nicely. Additionally, they have a lot of really well-known brands using them like Wired, Sky News, and eBay which gave us a lot of confidence that this was a good robust solution to use and to help others with
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inMotionNow
We currently use Canto for our final art file storage as well as a web dam for our art files, client files, client portals, etc. Canto and Lytho work seamlessly together in my personal opinion. So, the two should not be stacked against each other but moreso working in tandem. Canto does not have the ability to assign projects and/or proofing abilities.
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Return on Investment
Cloudinary
  • Images are essential to our product and using Cloudinary has allowed us to serve them up in a cost-effective and efficient way. Not having to worry about your images frees you up to tackle the real challenges for your product.
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inMotionNow
  • 100% improved accuracy in our final art files
  • 100% improved client satisfaction
  • 100% improved project management and tracking
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