Como vs. MutualMind (discontinued)

Como has taken us into the digital age with our rewards program and this is invaluable to us and our customers. The app has enabled us to steadily increase our business by continuously personalizing our customers' experience. We were able to turn a sleepy Thursday in mid-March into the second highest number of sales and buying members with a spur of the moment text campaign.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Como allows you to customize your rewards program to fit your exact needs.
• Customer support is always available to answer any questions.
• Training to use the app is very detailed and helpful.
• You have all your data at your fingertips on the Como Dashboard.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• MutualMind gives us a view into the reach of social content we produce on behalf of our advertisers and the engagement that content generates with shoppers.

• We have multiple locations so the billing is a challenge for me. I receive one bill and have to break it down by location.
• Some of the sections on the dashboard are hard to navigate.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• MutualMind gauges sentiment around social conversations but does so with the standard margin of error found in most social analytics products. The nature of human conversation makes it difficult for a machine to categorize sentiment with 100% accuracy. MutualMind gets sentiment right between 50% to 70% which is within acceptable industry averages for this type of product. With additional tuning (which MutualMind provides) the accuracy levels will increase.

Reliability and flexibility (MutualMind's willingness to jointly produce new functionality)

As a company that's only 3 years old, MutualMind's toolset is quite usable but it could use some tweaks in the user interface, which they are constantly working on.

During a recent upgrade period, MutualMind had a small window of unavailability. I am confident they have addressed the root cause and do not foresee any future issues.

The product's performance has improved greatly in the last year and we anticipate seeing additional improvements in coming months based no planned infrastructure changes.

MutualMind has always been quick to address any issues or questions we have.

Not really...MutualMind was very professional and helped with all stages of our setup and implementation.

We were considering several loyalty platforms and Como had the most positive attributes for our needs. Como is integrated with our POS system which was one of the biggest selling points for us. It's just one extra step to attach Como to a sale at the POS, points and rewards are all right their on the customer display kiosk for our customers to redeem. No credit cards are required for our customers to use the app and loyalty program, others platforms require a credit card to be attached to the customers account whether they can make in-app purchases or not.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

As mentioned before, Radian6 and Sysomos Heartbeat.

• We have seen sales increases up to 31% when running campaigns.
• Our customers love the rewards in the app and will spend more than they came in for to get to the next rewards level.
• We are able to turn a slow sales day into a record breaking day with a targeted campaign.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• By showing increases in engagement and share of voice (defined as the amount of content generated for our advertisers versus the amount of content generated for their competitors over time) we are able to correlate content to incremental sales data provided by our advertisers.