TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Convertize

    Score8 out of 10
    N/AConvertize headquartered in London offers their A/B testing solution.

    $49

    20,000 visitors per month

    Open Web Analytics

    Score9 out of 10
    N/AOpen Web Analytics is an open source web analytics software product licensed under GPL and provides website owners and developers with ways to add web analytics to their sites using simple Javascript, PHP, or REST based APIs. OWA also comes with support for tracking websites made with content management frameworks such as WordPress and MediaWiki.N/A
    Pricing
    ConvertizeOpen Web Analytics
    Editions & Modules
    Solo
    $49
    20,000 visitors per month
    Team
    $199
    100,000 visitors per month
    Team
    $329
    500,000 visitors per month
    Team
    $499
    1,000,000 visitors/month
    Team
    $829
    2,000,000 visitors per month
    No answers on this topic
    Offerings
    Pricing Offerings
    ConvertizeOpen Web Analytics
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    ConvertizeOpen Web Analytics
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Convertize and Open Web Analytics
    Feature
    Convertize
    8.9
    1 Ratings
    6% above category average
    Open Web Analytics
    -
    Ratings
    a/b experiment testing10.01 Ratings00 Ratings
    Split URL testing10.01 Ratings00 Ratings
    Test significance8.01 Ratings00 Ratings
    Visual / WYSIWYG editor9.01 Ratings00 Ratings
    Advanced code editor9.01 Ratings00 Ratings
    Preview mode8.01 Ratings00 Ratings
    Test duration calculator8.01 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Convertize and Open Web Analytics
    Feature
    Convertize
    8.0
    1 Ratings
    9% below category average
    Open Web Analytics
    -
    Ratings
    Standard visitor segmentation8.01 Ratings00 Ratings
    Website personalization8.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Convertize and Open Web Analytics
    Feature
    Convertize
    6.3
    1 Ratings
    31% below category average
    Open Web Analytics
    -
    Ratings
    Goal tracking7.01 Ratings00 Ratings
    Test reporting5.01 Ratings00 Ratings
    Experiments results dashboard7.01 Ratings00 Ratings
    Best Alternatives
    ConvertizeOpen Web Analytics
    Small Businesses
    Google Optimize
    Score6.7 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    AB Tasty
    Score8.6 out of 10
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ConvertizeOpen Web Analytics
    Likelihood to Recommend
    8.0
    (1 ratings)
    9.0
    (1 ratings)
    User Testimonials
    ConvertizeOpen Web Analytics
    Likelihood to Recommend
    Glassbox
    For startups that want to experiment with their landing page, I think Convertize is great. Especially if your team doesn't have time to build a solution yourself. One of the best things, in my opinion, is that it can be used by non-tech people, such as a marketing department and so on.
    Incentivized
    Read full review
    Open Source
    Open Web Analytics is an opportunity for those that like to have skeletons for the start of customized solutions. The package offers several best practices set of features and functions. The possibilities add up to higher performance API for example from Google Analytics. The vast of additional features are of higher value because the market does not have other solutions. There are solutions around Open Web Analytics for example in SAP Design Studio that integrate beyond Content Management systems and attached Shops Systems to Warehousing, Logistics, and Deliverment Management. The market situation are covering all that is possible and has demand. The universality is implemented at the user interface and therefore unmatched and even robust for new kinds of visualization interfaces or input device types. A draw is that against payment system remains a security gap and data security and data safety might be a topic for each customer and user.
    Incentivized
    Read full review
    Pros
    Glassbox
    No answers on this topic
    Open Source
    • High performance track and state-of-the-art analyze the human use of website pages and apps.
    • Combines conventional Google Analytics-like-tracking with heatmap-like-tracking features.
    • Offers JavaScript and PHP based APIs for web analytics page integration of versatile tracking features.
    • Supports best practices established for content management frameworks based on WordPress or MediaWiki.
    Incentivized
    Read full review
    Cons
    Glassbox
    No answers on this topic
    Open Source
    • Open Web Analytics can be available for integration for the broad mass in all PHP- and Javascript-based Content Management Frameworks.
    • A shop for custom add-ons of the platform Open Web Analytics may be a big chance.
    • Enhance in documentation, examples, best practices are a great chance to get more users active and a broader audience.
    • Offer a closer integration to the leading tool Google Analytics in so many features and functions. Learn from Matomy for example.
    Incentivized
    Read full review
    Alternatives Considered
    Glassbox
    No answers on this topic
    Open Source
    Google Analytics is the market leader for web analytics. The package offers search engine marketing that can be integrated into Open Web Analytics. The features and functions of Open Web Analytics compare close to Matomo Analytics. In terms of market share Google Analytics has all and the other two have very little and their other competitors have almost nothing. That changes in specialized markets. Google Analytics is everywhere and much more influential than other search engines because of that particular service. There had been a dying period for such web analytics software packages. There are three kinds of web analytics software packages. Free/open source like Open Web Analytics and Matomo, Proprietary like Urchin from Google, and hosted/software-as-a-service-packages like the market leader Google Analytics. I consider all as rather different in performance. Those closer to the busiest server are the best for traffic. Heat maps are well placed on the hosting server.
    Incentivized
    Read full review
    Return on Investment
    Glassbox
    No answers on this topic
    Open Source
    • Moderate lifetime operating costs.
    • Enhances the performances of all online business interests enormously.
    • Enables a great customized experience of web analytics.
    • Compatible to web analytics standards and references.
    Incentivized
    Read full review
    ScreenShots

    Convertize Screenshots

    Screenshot of See at glance which variant is performing best in Convertize Analytics. The platform tells you when your test is significant.Screenshot of Convertize integrates with the tools you're already using