ConvertKit vs. Kartra

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ConvertKit
Score 8.8 out of 10
N/A
ConvertKit, from the company of the same name headquartered in Boise, is presented as email marketing software for online creators - the authors, makers, podcasters, photographers, YouTubers, teachers, and artists. The vendor boasts 19,500 paying customers, sending 500 million emails per month, and rapid growth.
$29
per month
Kartra
Score 9.0 out of 10
N/A
Kartra is an all-in-one business platform to monetize knowledge and services online. The platform includes a suite of tools that help market and sell digital products–like pages, email marketing, membership sites, checkouts, and analytics.
$99
per month
Pricing
ConvertKitKartra
Editions & Modules
Creator
$29.00
per month
Creator Pro
$59.00
per month
Starter
$99
per month
Growth
$189
per month
Professional
$429
per month
Offerings
Pricing Offerings
ConvertKitKartra
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsSave $240 a year on an annual Starter subscription. Save $480 a year on an annual Growth subscription. Save $1440 a year on an annual Professional subscription.
More Pricing Information
Features
ConvertKitKartra
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ConvertKit
9.5
3 Ratings
16% above category average
Kartra
9.0
1 Ratings
16% above category average
WYSIWYG email editor8.03 Ratings8.01 Ratings
Dynamic content10.03 Ratings9.01 Ratings
Ability to test dynamic content10.03 Ratings8.01 Ratings
Landing pages8.03 Ratings10.01 Ratings
A/B testing10.03 Ratings00 Ratings
Mobile optimization10.03 Ratings9.01 Ratings
Email deliverability reporting10.03 Ratings9.01 Ratings
List management10.03 Ratings9.01 Ratings
Triggered drip sequences10.03 Ratings10.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ConvertKit
9.0
3 Ratings
15% above category average
Kartra
9.0
1 Ratings
22% above category average
Dashboards9.03 Ratings9.01 Ratings
Standard reports9.03 Ratings00 Ratings
Custom reports9.02 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
ConvertKit
10.0
3 Ratings
16% above category average
Kartra
-
Ratings
URL Validation10.02 Ratings00 Ratings
Link Tracking10.02 Ratings00 Ratings
Image Validation10.02 Ratings00 Ratings
Inbox Display10.03 Ratings00 Ratings
Email Accessibility Tools10.02 Ratings00 Ratings
Spelling and Grammar Check10.02 Ratings00 Ratings
Spam Testing10.02 Ratings00 Ratings
Email Previews10.03 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ConvertKit
-
Ratings
Kartra
8.5
1 Ratings
16% above category average
Lead nurturing automation00 Ratings8.01 Ratings
Data quality management00 Ratings9.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ConvertKit
-
Ratings
Kartra
8.0
1 Ratings
2% below category average
Calendaring00 Ratings8.01 Ratings
Event/webinar marketing00 Ratings8.01 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ConvertKit
-
Ratings
Kartra
7.0
1 Ratings
3% below category average
Social profile integration00 Ratings7.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ConvertKit
-
Ratings
Kartra
10.0
1 Ratings
34% above category average
Customizability00 Ratings10.01 Ratings
Best Alternatives
ConvertKitKartra
Small Businesses
ReachMail
ReachMail
Score 10.0 out of 10
Thryv
Thryv
Score 8.8 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ConvertKitKartra
Likelihood to Recommend
10.0
(3 ratings)
10.0
(1 ratings)
User Testimonials
ConvertKitKartra
Likelihood to Recommend
ConvertKit
It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
Read full review
Genesis Digital
Kartra is a great platform for a service-based business that needs a moderate cost solution and one-stop shop for their business needs. Kartra has a marketplace of professionals that can train and or get your services set up in the system. The access to Kartra experts is valuable since the platform does have a bit of a learning curve and is not user-friendly when just starting out.
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Pros
ConvertKit
  • Ease of Use
  • Reliability
  • Segmentation
  • Automation
Read full review
Genesis Digital
  • Email Marketing
  • Sales Pages
  • CRM
  • Payment processor
Read full review
Cons
ConvertKit
  • Pricing.
  • Google Analytics integration.
  • Email templates and a modern interface for composing emails.
Read full review
Genesis Digital
  • Training and onboarding
  • Customer Service
  • Initial set up
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Alternatives Considered
ConvertKit
The other products I have used are not available on TrustRadius. I used ConvertKit before I used these other products because I need an all in one platform.
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Genesis Digital
I switched from Teachable to Karta. Teachable was at a lower price point but I found it harder to use and didn't provide all of the features the Kartra offers. I also experienced holding on to funds for a long period of time after a transaction has been completed. I'm happy that I switched.
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Return on Investment
ConvertKit
  • Prospect follow up is much easier than it used to be with fewer real prospects slipping through the cracks
  • My return clients percentages have increased since I started using Convertkit
Read full review
Genesis Digital
  • Great return on investment because you are able to get rid of many of the other programs you may be using.
  • Access to Kartra experts to get you up to speed on how to use the platform is a great value added within the Kartra marketplace. You can also add your services to the marketplace.
  • The CRM within Karta is top-notch. Allowing you to segment and tag your clients based on your own criteria.
Read full review
ScreenShots