CoreMedia vs. Optimizely One

I think this CMS is best suited as an enterprise level system. For small, or simple sites, there are better options, but for large high-traffic sites, this is a great CMS.

It is well suited for heavy-duty A/B testing where management would like to see and quantitatively determine the effect of a change. It is not so efficient to try for a single page simple form, except when the form is part of a larger workflow. The security model is not very well understood, including RBAC and protection against injection attacks.

Incentivized

• Allows many staff members to contribute content to various portions of our website, and allows our Electronic-Communications staff to delegate tasks to these various staff (diffusing the work-load).
• CoreMedia allows for easy creation of different types of content (like teasers, articles, download objects, links, etc). Permission levels can be set, so only certain staff can upload content such as photos, videos, or audio files.
• The CoreMedia workflow process is easy to understand and follow. Once a staff member has submitted content for publishing to the web, they can then see who it's been assigned to for review, and at what time. You're able to leave detailed notes and stay abreast of where the workflow is at any given time.

• Provides quicker release cycle for the way the product cards should be displayed.
• Provides feedback for new product introduction and how it'll be perceived.
• Allows rapid blackout from user experience changes that alters traffic flow.

Incentivized

• Early learning within the company was slow.
• We elected a customized version of CoreMedia - which in the end may not have been the best decision.

Incentivized

• Can use better interface for managing test, including scheduling and notification.
• Feels too heavy for simple projects, though this isn't a factor once past the PoC stage.
• Notification on various aspects can be made more powerful and granular if such a need arise.

Incentivized

CoreMedia continues to refine and deliver new features. They also explore new technologies and trends, like social media integration. The platform is solid and growing. We are also slightly locked into using CoreMedia. Migrating such a large amount of content to another system would likely not be feasible or prudent.

Set aside more time than you think you need to migrate content. That is the hard part. Implementing the technology is easy.

While CoreMedia has a better workflow, django CMS has a much easier user interface, wysiwyg editor, and is superior on every other level. Django CMS is easier to teach and support, easier to manage and develop, and provides much more flexibility in the development and design areas.

Incentivized

There is a big difference between the two: Google Optimize uses Bayesian analysis while Optimizely uses Frequenting. There is a risk of counting multiple visits. Google Optimize data isn't available instantly (if I remember correctly). Optimizely's analyses dashboard is a lot richer and offers a better experience, though it may get intimidating.

Incentivized

• Increased employee proficiency compared to nothing at all. I really don't have anything else to compare it to though.
• Reports from Core do not help/.

• Almost immediate payoff in terms of the benefit.
• Easy to justify the TTM benefits to upper management.
• Still somewhat hard to justify ROI, though this is not my expertise.

Incentivized