Curata vs. Paper.li

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Curata
Score 8.0 out of 10
N/A
Curata's content marketing platform (Curata CMP) enables more efficient content creation with greater impact on pipeline. According to the vendor, this solution enables users to: Analyze marketing and sales pipeline impact: Instantly access content metrics such as leads generated/touched and sales opportunities generated/touched by gated, un-gated and off-site content. Streamline content production: An easy to use editorial calendar to keep your team on the same page and…
$699
per Instance (no seat limits)
Paper.li
Score 5.9 out of 10
N/A
Paper.li is an automated content marketing solution that uses automated workflows to crawl millions of sites worldwide to collect content and produce automated products like newsletters.N/A
Pricing
CurataPaper.li
Editions & Modules
Curata Software
$699
per Instance (no seat limits)
No answers on this topic
Offerings
Pricing Offerings
CurataPaper.li
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWe have 2 solutions: - Curata CCS content curation software - Curata CMP content marketing platform (e.g., editorial calendar, analytics engine)
More Pricing Information
Community Pulse
CurataPaper.li
Top Pros
Top Cons

No answers on this topic

Features
CurataPaper.li
Content Creation
Comparison of Content Creation features of Product A and Product B
Curata
8.3
1 Ratings
3% above category average
Paper.li
10.0
1 Ratings
21% above category average
Ideation8.01 Ratings10.01 Ratings
Approval workflows8.01 Ratings00 Ratings
Content collaboration9.01 Ratings00 Ratings
Content calendar8.01 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Curata
8.0
2 Ratings
1% below category average
Paper.li
8.6
1 Ratings
6% above category average
Content hub8.02 Ratings10.01 Ratings
Embedded CTAs8.01 Ratings4.01 Ratings
Content distribution8.02 Ratings10.01 Ratings
Content promotion8.01 Ratings9.01 Ratings
Content automation8.01 Ratings10.01 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Curata
8.3
2 Ratings
6% above category average
Paper.li
8.0
1 Ratings
2% above category average
Closed-loop tracking and reporting8.02 Ratings00 Ratings
Content performance analytics9.02 Ratings00 Ratings
Campaign optimization dashboard8.01 Ratings8.01 Ratings
Competitive analytics8.01 Ratings00 Ratings
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User Ratings
CurataPaper.li
Likelihood to Recommend
8.0
(3 ratings)
10.0
(1 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
CurataPaper.li
Likelihood to Recommend
Curata
I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.
Read full review
Paper.li
You don't have a bandwidth to come up with new fresh content daily for Twitter but want to keep the account active.
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Pros
Curata
  • Curata is great at curating in content that is relevant to our audience. It is easy to add many different sources to the feed from all around the web and we've really seen Curata "learn" what we see as the most relevant.
  • The microsite we got as part of our Curata subscription is really fantastic. It's very customizable and we've been able to really craft it to suit our needs. There are so many different options available and our Curata rep has been really great with helping us cater each piece to our vision while making helpful suggestions along the way in terms of best practices. Plus, the word processor for publishing blog posts is so easy to use and I've had no issues with it so far unlike many other CMS platforms I've worked with. The Curata microsite is actually going to be replacing our current blog very soon - we love it that much!
  • I've had a great experience with customer service from Curata. Our rep is responsive and helpful and really good about not just answering our concerns but also providing feedback on our processes and giving advice for how we can improve.
  • Search capabilities within the curated content feed are fabulous. This is one area where I found other solutions to be lacking when we were going through the sales process, but Curata really succeeds here. It's extremely easy to find exactly what you're looking for in your content feed.
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Paper.li
  • Adds visibility to your account - set the criteria up and have the ejournal run automatically sending out tweets daily that tag other industry handles and hashtags. By doing so you will keep your account active with minimal time investment.
  • Pose as a thought leader by sharing relevant content and industry news and get more Twitter followers
  • Get free traffic to your pages by expanding on your company or service in the bio section and linking back
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Cons
Curata
  • more subscription plans as not all people need all features.
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Paper.li
  • Lots of great features are no longer there
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Likelihood to Renew
Curata
For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters
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Paper.li
No answers on this topic
Alternatives Considered
Curata
The main difference that made me choose Curata over Percolate is that it is not complex. Curata is easier to set up, to use, and to manage. It does not involve any complicated configuration to get the content and data you need. Curata technical support is amazing, to say the least. I am not an expert in the technical stuff, but I feel assured their team can help me out when I have an issue
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Paper.li
I have tried Scoop.it but it's not really an alternative. I'm not aware of any other products similar to Paper.li
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Return on Investment
Curata
  • I would say neutral for us, but more so because of how we were using it and it being a stop-gap fix for us.
Read full review
Paper.li
No answers on this topic
ScreenShots

Curata Screenshots

Screenshot of Curata CMP content marketing platform:  Editorial calendar to optimize content production.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CCS content curation software: Complement your created content with curated content to help fuel your content marketing engine.