DirectLync vs. Pure360

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
DirectLync
Score 9.8 out of 10
Small Businesses (1-50 employees)
DirectLync is an all-in-one marketing platform that is designed to help small businesses achieve their sales and marketing goals. The platform brings together contact management, email marketing, social media management, and website CMS into one platform. It provides integrated reporting for all channels saving marketers hours a week in time spent collecting and analyzing data from different sources. Integrated reporting easily enables marketers to get a comprehensive view of their campaigns.…
$20
Month
Pure360
Score 7.0 out of 10
N/A
N/AN/A
Pricing
DirectLyncPure360
Editions & Modules
Basic
$20.00
Month
Essential
$99.00
Month
Pro
$249.00
Month
Premium
$599.00
Month
No answers on this topic
Offerings
Pricing Offerings
DirectLyncPure360
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
DirectLyncPure360
Top Pros
Top Cons

No answers on this topic

Features
DirectLyncPure360
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
DirectLync
8.5
1 Ratings
11% above category average
Pure360
6.0
1 Ratings
30% below category average
Email deliverability reporting8.01 Ratings6.01 Ratings
List management9.01 Ratings5.01 Ratings
WYSIWYG email editor00 Ratings8.01 Ratings
Dynamic content00 Ratings6.01 Ratings
A/B testing00 Ratings6.01 Ratings
Mobile optimization00 Ratings5.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
DirectLync
-
Ratings
Pure360
7.7
1 Ratings
0% below category average
Dashboards00 Ratings9.01 Ratings
Standard reports00 Ratings8.01 Ratings
Custom reports00 Ratings6.01 Ratings
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DirectLyncPure360
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Score 7.1 out of 10
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ReachMail
Score 10.0 out of 10
Medium-sized Companies
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
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Emma by Marigold
Score 8.6 out of 10
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User Ratings
DirectLyncPure360
Likelihood to Recommend
10.0
(1 ratings)
4.0
(1 ratings)
User Testimonials
DirectLyncPure360
Likelihood to Recommend
DirectLync
Girls PACT receives regular compliments on its website! The audience for our website is potential donors. DirectLync nailed it! The design is clean, modern, professional, user friendly, intuitive and really represents our brand. They gave us some great coaching and guidance as we were creating and preparing content. It was a really fun project!
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Pure360
Good for bulk email campaigns to multiple contacts, e.g. Newsletters. It's easy to set up a template, schedule send (including intelligent sending) and then has good reporting functionality.The heat map tool is great and general reporting was easy to follow, although could be easier for exporting.
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Pros
DirectLync
  • DirectLync is knowledgeable in their field, which saves us time (and money).
  • They have a creative team onsite to answer questions promptly.
  • Regularly updating products and services to better serve its customers.
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Pure360
  • Easy and intuitive drag and drop design
  • Good design templates
  • Great customer support
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Cons
DirectLync
  • Girls PACT is located in Los Angeles. Newsletters are scheduled for PST, yet distributed on EST. It’s an odd glitch and may be a user error.
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Pure360
  • Uptime - the server has gone done before when an email had just been sent out which meant that recipients could not click on links
  • Automation add-on was extremely expensive considering the additional capabilities it was adding
  • Login process - every time I logged in had to use an authorization email. Good security, but unnecessary for EVERY SINGLE login
  • No auto-save or save button in the email builder - would have to click off the screen to save, which meant that if the window crashed, there was no way to rescue work. All it needs is a save button!
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Return on Investment
DirectLync
  • DirectLync has saved our marketing budget thousands of dollars! They have been so generous supporting the marketing needs of Girls PACT, a nonprofit organization.
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Pure360
  • Attracted new business through newsletters
  • Helped to drive downloads on content when running campaigns (infographic, report, free trial set up was particularly effective
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ScreenShots

DirectLync Screenshots

Screenshot of Home DashboardScreenshot of Email EditorScreenshot of List SegmentationScreenshot of Social media channel reportScreenshot of Scheduled postScreenshot of Marketing Calendar
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