DoubleVerify vs. Supermetrics

DoubleVerify

3 Reviews and Ratings

Supermetrics

24 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
DoubleVerify	Score 10.0 out of 10	N/A	DoubleVerify Pinnacle is a tool for monitoring and optimizing digital advertising performance across media properties. DV Pinnacle compares ad performance on each property based on number of impressions, viewability, fraud, and brand safety. It can be used by advertisers and agencies, publishers and networks, or ad platforms and exchanges (for quality control).	N/A
Supermetrics	Score 8.3 out of 10	N/A	Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data to make cross-platform comparisons and summaries easier for marketers.	N/A

Pricing

DoubleVerify

Supermetrics

Editions & Modules

No answers on this topic

No answers on this topic

Offerings

Pricing Offerings
DoubleVerify	Supermetrics
Free Trial
No	Yes
Free/Freemium Version
No	Yes
Premium Consulting/Integration Services
No	Yes

Entry-level Setup Fee

No setup fee

No setup fee

Additional Details

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More Pricing Information

Community Pulse
	DoubleVerify	Supermetrics
Top Pros	Pro Use user interface Pro Support team Pro Simple to navigate	Pro Google data Pro Data studio Pro Google data studio
Top Cons	Minus Running reports Minus Level reporting Minus Via email	Minus Pricing models Minus New customers Minus Allowing multiple

Best Alternatives
	DoubleVerify	Supermetrics
Small Businesses	TapClicks Score 9.2 out of 10	TapClicks Score 9.2 out of 10
Medium-sized Companies	TapClicks Score 9.2 out of 10	TapClicks Score 9.2 out of 10
Enterprises	Alteryx Score 9.0 out of 10	Alteryx Score 9.0 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	DoubleVerify	Supermetrics
Likelihood to Recommend	- (0 ratings)	8.6 (12 ratings)

User Testimonials
	DoubleVerify	Supermetrics
Likelihood to Recommend	DoubleVerify No answers on this topic	Supermetrics If you are looking to pull and aggregate data from multiple sources for reporting or analytics, Supermetrics is the best option for connecting those data sources into a single table. Supermetrics is less beneficial if you report on a single data source or do not need to aggregate your data into a single source. Incentivized Timothy McCormack VP, Media & Analytics Read full review
Pros	DoubleVerify No answers on this topic	Supermetrics Supermetrics is easy to use, the ui is helpful for creating queries. Supermetrics allows to run the created queries on triggers. Supermetrics allows to connect with different data sources like Google analytics etc ., Supermetrics sends alert on the failure of queries to the desired email address Incentivized Verified User Anonymous Read full review
Cons	DoubleVerify No answers on this topic	Supermetrics Sometimes I have to refer to the website to find which metrics are what - the names aren't always the same as the platform calls them. No public data for LinkedIn. Definitely requires knowledge on how to use Google Data Studio. Incentivized Trevor Irish Digital Marketing Analyst II Read full review
Alternatives Considered	DoubleVerify No answers on this topic	Supermetrics Supermetrics is better because of its ease of use and it mirrors most of the metrics on ad platforms. For some similar reporting platforms, metrics are often called something slightly different or are not able to pull the same data as presented on the ad platform; Supermetrics is the closest you'll get to exact data alignment. Incentivized Verified User Anonymous Read full review
Return on Investment	DoubleVerify No answers on this topic	Supermetrics Positive! Supermetrics helped us transition into Google Data Studio as our monthly reporting system. Savings! We saved money by switching our reporting to Google Data Studio + Supermetrics. Time! We save a lot of time on our monthly reports thanks to Supermetrics. Incentivized Lindsay Halsey Co-Founder Read full review
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