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Drawbridge (discontinued) vs. Hearsay, now part of Yext

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Drawbridge (discontinued)

    Score7.6 out of 10
    N/ADrawbridge was a customer understanding and identity resolution tool, acquired by LinkedIn in 2019. Its features have been incorporated into LinkedIn Marketing Solutions, and the tool is no longer available standalone.N/A

    Hearsay, now part of Yext

    Score8.9 out of 10
    N/AAfter the August 2024 acquisition, Hearsay Systems joined Yext, combining Yext's digital presence management with Hearsay's compliant customer engagement tools.N/A
    Pricing
    Drawbridge (discontinued)Hearsay, now part of Yext
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Drawbridge (discontinued)Hearsay, now part of Yext
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    Drawbridge (discontinued)Hearsay, now part of Yext
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    Score8.5 out of 10
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    User Ratings
    Drawbridge (discontinued)Hearsay, now part of Yext
    Likelihood to Recommend
    2.0
    (1 ratings)
    9.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    Drawbridge (discontinued)Hearsay, now part of Yext
    Likelihood to Recommend
    Discontinued Products
    It is well suited for small, targeted advertisements. I see this happening on a large scale and it is difficult to keep departments/groups/units separate from the individual, so incorrect, inappropriate, or just wrong recommendations are made all the time. The scale of your project I think determines whether this will be useful. A team under ~30/40 people, should work great. Larger than that and wires will be crossed, quality will plummet, and expectations will not be met.
    Incentivized
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    Yext
    Apart from a few limitations, Hearsay Social is an excellent tool for managing your social media posts in one place. Its user-friendly interface allows you to analyze, track, schedule, and automate social media posts. This is a must in today's age. It saves a lot of stress and handwork and makes you efficient as it gives you tools to analyze the results of your posts in terms of reach, viewership, etc. Thereby helping you to formulate your social media strategy.
    Incentivized
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    Pros
    Discontinued Products
    • tracks browsing habits
    • makes personalized recommendations
    • tracks online activity
    Incentivized
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    Yext
    • Single dashboard of all your social media channels
    • Automation of posts
    • Scheduled posting as per design
    • Great for analytics & customer Interactions
    Incentivized
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    Cons
    Discontinued Products
    • well, it's tracking you, so that's a problem
    • IoT - connected to all smart devices
    • user interface is only for advanced users
    • can give incorrect and inappropriate links for setting
    • difficult to control broad settings
    • terrible customer support (what do you expect from LinkedIN)
    Incentivized
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    Yext
    • Lacks ability for significant flexibility and customization
    • Mobile app sometimes does not save the posts that are edited
    • It does allow you to tag or hashtag any post.
    Incentivized
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    Usability
    Discontinued Products
    No answers on this topic
    Yext
    If you wish to reduce stress of managing multiple social media handles from a single place, you can use Hearsay Social. Hearsay Social helps you analyze, automate, schedule posts and even give ideas for posts. Rather than multitasking, one would obliviously choose a single place to track your posts. It also fares greatly as compared to its competitors. It has a great interface. Very easy and simple to use.
    Incentivized
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    Support Rating
    Discontinued Products
    No answers on this topic
    Yext
    1. Simple to Use. 2. User Friendly Interface 3. Great Features 4. Very Few Limitations. 5. Automates my Tasks
    Incentivized
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    Alternatives Considered
    Discontinued Products
    In hindsight, I wish we had picked any of the other options. Drawbridge is a letdown in cost, user ability, quality of service, and support. Though I have limited experience with the other software mentioned, they surely would not have been such a letdown - in so many areas, as Drawbridge is.
    Incentivized
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    Yext
    Facebook Business Manager is also good however it has some limitations like it's very difficult to remove an ad account, we cannot schedule shared posts and the user interface is a bit complicated and not user-friendly. I like the user interface of Hearsay Social. I find it very simple and easy to use. Also, it has all the features that you might require in Social Media Management tool.
    Incentivized
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    Return on Investment
    Discontinued Products
    • Troubleshooting
    • no ROI as too much troubleshooting goes into each project
    • did not synchronize teams' needs
    • poor user interface
    • waste of time
    Incentivized
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    Yext
    • It has helped us save time in maintaining our social media handles
    • It gave us a lot of intelligent insights on our posts, thereby helping improve our marketing strategy to perform better every time
    • It helped us design our posts better based on inputs & design ideas based on our past posts
    Incentivized
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