TrustRadius

Entendo vs. Klipfolio Klips

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Entendo
Score 0.0 out of 10
Mid-Size Companies (51-1,000 employees)
Entendo is a conversational business intelligence platform that turns plain-language questions into charts and numbers — without SQL, BI specialists, or weeks of setup. Built for Brazilian mid-market companies (50–300 employees), Entendo connects directly with XSLX/CSV to PostgreSQL, MySQL , SQL Server and Oracle databases — typically behind ERPs such as Totvs Protheus, SAP Business One, Bling, or Omie — and lets any decision-maker ask a question in natural language and get an answer in…
$29
per month per organization
Klipfolio Klips
Score 9.2 out of 10
Small Businesses (1-50 employees)
Klipfolio is a customizable dashboard and reporting platform that provides real-time business insights. It is used by small to mid-sized businesses and agencies to track performance metrics and create tailored reports, and to consolidate, transform, and visualize data.
$90
per month
Pricing
EntendoKlipfolio Klips
Editions & Modules
Free
$0
one-time fee Up to 5 users 30 free queries CSV / Excel upload Agents: Chart, Table Exports (CSV, PDF, PNG)
Starter
$29
per month Up to 15 users 80 queries / month SQL, Postgres, Sheets connection Basic Analytics Agent Dashboard Sharing
Pro
$69
per month Up to 40 users 200 queries / month Prediction Agent (Forecast) Full Analytics Agent Prompt audit logs
Business
$149
per month Up to 100 users 500 queries / month Execution priority Embedded Analytics Optional contract
Enterprise
tbd
per month Custom Full control: your cloud, your rules, your data. Unlimited users SSO / SAML Custom SLA BYOK (bring your own AI key)
Base
$90
per month
Grow
$190
per month
Team
$350
per month
Offerings
Pricing Offerings
EntendoKlipfolio Klips
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsEntendo is priced per workspace, not per seat. A 40-person data team on the Pro plan pays the equivalent of ~$1.75 per user per month. Query quotas refer to natural-language questions asked to the AI agents. Traditional dashboard views, chart interactions, drill-downs, cross-filters, report sharing, and data exports (CSV, PDF, PNG) are unlimited on all plans, including Free. Plan capabilities scale as follows: - Free (R$0 / ~$0): 5 users, 30 queries/month. CSV and Excel file upload only. Includes Chart Agent and Table Agent. Exports in CSV, PDF, PNG. - Starter (R$149 / ~$29): 15 users, 80 queries/month. Adds database connectors (PostgreSQL, MySQL, SQL Server, Oracle, Google Sheets). Adds Basic Analytics Agent. Adds Dashboard Sharing. - Pro (R$349 / ~$69, most popular): 40 users, 200 queries/month. Adds Prediction Agent (time-series forecasting with ARIMA and Holt-Winters). Upgrades to Full Analytics Agent. Adds prompt audit logs for governance and compliance. - Business (R$749 / ~$149): 100 users, 500 queries/month. Adds query execution priority, Embedded Analytics (iframe/embed in third-party applications), and optional annual contract terms. - Enterprise (custom): Unlimited users, custom query quotas, on-premise or hybrid deployment, BYOK (Bring Your Own Key) for LLM providers including OpenAI, Anthropic, and Google Gemini, SSO, audit trails, LGPD compliance, and SLA. Note on currency: Entendo is a Brazilian product and billing is currently available in Brazilian Reais (BRL) only. USD prices shown in this listing are approximate conversions at R$5.00 per USD and are provided for reference. Actual billed amounts are R$149 (Starter), R$349 (Pro), and R$749 (Business) per month.Discount available for annual pricing. There are various implementation and training options available, from a 60 Day Proof of Concept, to Onboarding & Training, or ongoing dedicated Data Hero support.
More Pricing Information
Community Pulse
EntendoKlipfolio Klips
Features
EntendoKlipfolio Klips
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Entendo
-
Ratings
Klipfolio Klips
9.0
33 Ratings
11% above category average
Pixel Perfect reports00 Ratings9.13 Ratings
Customizable dashboards00 Ratings8.933 Ratings
Report Formatting Templates00 Ratings9.13 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Entendo
-
Ratings
Klipfolio Klips
8.6
33 Ratings
10% above category average
Drill-down analysis00 Ratings8.35 Ratings
Formatting capabilities00 Ratings7.85 Ratings
Integration with R or other statistical packages00 Ratings9.12 Ratings
Report sharing and collaboration00 Ratings9.133 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Entendo
-
Ratings
Klipfolio Klips
9.4
33 Ratings
14% above category average
Publish to Web00 Ratings8.931 Ratings
Publish to PDF00 Ratings9.228 Ratings
Report Delivery Scheduling00 Ratings10.017 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Entendo
-
Ratings
Klipfolio Klips
9.3
33 Ratings
18% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.932 Ratings
Location Analytics / Geographic Visualization00 Ratings9.133 Ratings
Predictive Analytics00 Ratings10.01 Ratings
User Ratings
EntendoKlipfolio Klips
Likelihood to Recommend
-
(0 ratings)
8.8
(35 ratings)
Usability
-
(0 ratings)
9.5
(13 ratings)
Support Rating
-
(0 ratings)
9.1
(12 ratings)
Implementation Rating
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
EntendoKlipfolio Klips
Likelihood to Recommend
Sozo Data Ltda
No answers on this topic
Klipfolio
Using Klipfolio is one of the finest ways we can expand our business because it is so simple to use and always has new features that make it better. We also appreciate the excellent customer service they offer. There are several benefits to making this investment in your company's efficiency and profitability. We think it's worth the money.
Verified User
Anonymous
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Pros
Sozo Data Ltda
No answers on this topic
Klipfolio
  • All my reporting requirements have been met.
  • Salesforce, HubSpot, Mailchimp, Google Drive, and other business applications are quite easy to integrate with.
  • The information you need is at your fingertips in a matter of seconds.
  • Whenever I have a question, the customer service is always there to answer it.
Verified User
Anonymous
Read full review
Cons
Sozo Data Ltda
No answers on this topic
Klipfolio
  • While Klipfolio covers so many of the bases, one area where I would like to see expansion would be offering additional design and graphics themes for even more customization.
  • Klipfolio has an extensive offering but might be even better if there were a way that we could integrate with some small to mid-sized CRM solutions for audience list segmentation and marketing integrations.
  • It would be interesting if Klipfolio could enable us to overlay the data learnings for cross-referencing of multiple client campaigns for comparative insights.
Art Stiefel | TrustRadius Reviewer
Art Stiefel
VP, Digital Strategy
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Usability
Sozo Data Ltda
No answers on this topic
Klipfolio
My initial impressions of the software have been extremely positive. There are YouTube tutorials that explain how to make klips. The intuitive design of the UI It appears that everything in this software has been thoroughly tested to create all the visualizations that can be imagined as well as the user input controls that allow users to have exactly the data they want to be displayed in seconds, considering the various functions and formulas available in the Excel integrations and the extensive list of other services that can be integrated.
Verified User
Anonymous
Read full review
Support Rating
Sozo Data Ltda
No answers on this topic
Klipfolio
It provides all the necessary information to be able to carry out the analysis of any type of business, to know how money is managed virtually, what to do to have greater visibility, in addition to being a platform that is always accessible and allows continuous and efficient work.
Verified User
Anonymous
Read full review
Implementation Rating
Sozo Data Ltda
No answers on this topic
Klipfolio
None at all; just be sure of what information you will need for working.
Miguel Ángel del Hoyo | TrustRadius Reviewer
Miguel Ángel del Hoyo
Marketing & Analytics Consultant
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Alternatives Considered
Sozo Data Ltda
No answers on this topic
Klipfolio
These and many other BI tools are the most direct competitors. I only have experience with Klipfolio and Tableau. Tableau is definitely more capable, but much more difficult to learn and use. Klipfolio is simple and really packs a punch for its simplicity. I have yet to run into a major problem with it lacking a needed functionality.
Parker O'Very | TrustRadius Reviewer
Parker O'Very
Manager of Marketing Operations
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Return on Investment
Sozo Data Ltda
No answers on this topic
Klipfolio
  • It made reporting a breeze as we didn't have to spend time creating the reports
  • The reporting forum really helped give our team more metrics to add to reporting
  • Always ready to view Dashboard meant stakeholders could view reports at any given time
Verified User
Anonymous
Read full review
ScreenShots

Entendo Screenshots

Screenshot of Entendo's landing page, which introduces the product's core promise: Ask. We understand. Users type any business question in plain language and get the answer instantly — with charts, context, and reasoning — no SQL, no IT tickets, no waiting for the BI team.Screenshot of where users can upload a spreadsheet or CSV, connect their own SQL database (PostgreSQL, MySQL, SQL Server, Oracle), or sync tables from a cloud service like Google Sheets. File upload is the recommended path for first-time users who want to evaluate the product on their own data before connecting production systems.Screenshot of where Entendo connects directly to existing production databases — PostgreSQL, MySQL, SQL Server, and Oracle — using read-only credentials you control. The architecture is read-only by design with four layers of SQL sanitization, so the AI agents can never write, update, or delete data.Screenshot of the conversational interface, which delivers analysis as a complete answer. In this view, the AI is responding about a pessimistic scenario: a revenue line chart on top, headline KPIs in the middle (current revenue, scenario impact, variation percentage), and a comparative bar chart at the bottom. Everything is generated live from the connected database.Screenshot of the Business Analytics Agent responding to a real question: "show me an analysis of the actions being continuously taken to grow revenue by 30%." Instead of dumping a chart, the agent delivers a structured diagnosis — overall picture, central problem, root-cause hypothesis, and concrete actions — grounded in the user's own data.Screenshot of an AI generated chart that can be pinned to a dashboard with a click. This example shows a wholesale operations dashboard with four views: weekly sales by day, top products by unit, critical stock products, and inventory turnover ratio. Dashboards are shareable across the workspace, so the whole team sees the same numbers.

Klipfolio Klips Screenshots

Screenshot of an example of a customized dashboard. For showcasing KPIs, tracking performance, or telling complex data stories, Klips lets the user tailor layouts, visuals, and insights, ensuring dashboards are suitable for internal teams or external stakeholders.Screenshot of visualizations, with descriptive text blocks and live data to communicate more than just numbers. Klips lets users insert real-time data directly into text to add context, improving interpretation. Progress towards goals and trends can be tracked using vibrant charts, colors, and text descriptions.Screenshot of one example of the over 30 chart types available, some including bar graphs, pie charts, and heatmaps. The library of pre-built Klip templates connect to popular data sources like Google Analytics, HubSpot, or Salesforce. These templates can be modified.Screenshot of Klipfolio’s formula engine. Similar to Excel, the Klip Editor can be used to clean, transform, and analyze data using functions. Users can perform complex calculations, manipulate dates or text, and add logic or statistical formulas.Screenshot of the Klip editor, used to take precise control over visual properties, customizing font sizes, colors, and styles to match a brand, or to emphasize key metrics. Set decimal places for numerical data, and add prefixes or suffixes—such as currency symbols or percentages—for clear and professional formatting. It also supports conditional formatting, and dynamic colors or icons to highlight trends, anomalies, or thresholds. These tools allow the user to craft Klips that not only deliver insights but also communicate them at a glance.Screenshot of a Klipfolio Klips dashboard. These allow users to customize every aspect, from layouts and fonts to colors and chart styles, ensuring that dashboards align with a brand. For presenting on a laptop, a big-screen TV, or by sharing published links, dashboards are designed to look exceptional in both light and dark modes.