Epom is a family of ad tech products designed for meaningful advertising. Epom’s main products are Epom Ad Server for direct advertising, Epom Market and Epom White Label DSP for programmatic.
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AdButler
Score9 out of 10
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AdButler is an advertisement serving and retargeting software solution offered by Sparklit.
Network Operations in Product Management at Alcance Media Group (Marketing & Advertising, 1-10 employees)
Chose AdButler
AdButler is very convenient and very cost effective. Additionally, when you change a setup at the ad level, the server shows the change immediately; there's no delay.
Ad Manager is better when you manage a significant amount of campaigns and users, but it's not that cheap in …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Key User Insights
Would buy again
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Delivers good value for the price
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Happy with the feature set
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Lived up to sales and marketing promises
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Implementation went as expected
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Features
Epom
AdButler
Ad Network Integration
Comparison of Ad Network Integration features of Epom and AdButler
Feature
Epom
9.1
4 Ratings
21% above category average
AdButler
8.0
1 Ratings
8% above category average
Data Transfer
9.04 Ratings
00 Ratings
DSP integration
9.24 Ratings
8.01 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Epom and AdButler
Feature
Epom
10.0
4 Ratings
24% above category average
AdButler
8.5
1 Ratings
8% above category average
Ad campaign creation
10.04 Ratings
9.01 Ratings
Ad deployment
10.04 Ratings
8.01 Ratings
Display advertising
10.04 Ratings
9.01 Ratings
Ad display and retargeting segmentation
10.04 Ratings
8.01 Ratings
Sequence targeting
10.04 Ratings
00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Epom and AdButler
I started using Epom for its multi-platform capabilities, as I needed a network which would allow managing desktop and mobile ad inventory simultaneously. Epom works with desktop, mobile web, video, and mobile app ads, all within one account. It is really convenient when it comes to analytics - Epom delivers combined data, providing the whole picture on your ad campaigns. Advanced targeting and real-time statistics are another great advantage
AdButler is suitable for any company size but I would said that it is better for small to medium-sized agencies. AdButler is highly scalable but the control panel/dashboard could be challenging to manage if you have many campaigns or many users. It's also a good alternative for ad networks, which would like to manage multiple relationships with publishers.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A combination of useful features for publishers and advertisers turns Epom into a very universal ad network with diverse functionality. It is a great solution for multi-platform advertising.
Epom supports various ad formats, providing us with options for display ads, video ads, in-apps, native ads, and more. We also like the flexibility and customization options that Epom provides for businesses regarding specific requirements, allowing us to tailor the ad server to our needs.
AdButler is very convenient and very cost effective. Additionally, when you change a setup at the ad level, the server shows the change immediately; there's no delay. Ad Manager is better when you manage a significant amount of campaigns and users, but it's not that cheap in the end and you always have to wait for any change. EPOM is also a good solution, but the look and feel are old and it's complicated for some users to manage properly.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Epom Ad Server met all the expectations of our ad network, our publishers, and our advertisers. The easy management and high scalability is a very nice bonus.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info