Everflow - Partner Marketing Platform vs. Traackr

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Everflow - Partner Marketing Platform
Score 7.2 out of 10
N/A
Everflow, from the company of the same name in Mountain View, is presented by the vendor as a smart partner marketing and tracking platform. Performance marketing has grown sophisticated, so the vendor has designed Everflow to help companies stay ahead. Everflow handles scale through Google Cloud, drill down analytics reporting, and automated optimization with Smart Switch.N/A
Traackr
Score 7.7 out of 10
Mid-Size Companies (51-1,000 employees)
Traackr is an influencer management solution. Traackr's technology is designed to help brands optimize their influencer programs by identifying individuals with the highest signal for a brand or product, uncovering authentic social insights to build meaningful relationships, facilitating the activation of those influencers, and measuring their impact on the brand.N/A
Pricing
Everflow - Partner Marketing PlatformTraackr
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Everflow - Partner Marketing PlatformTraackr
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsEverflow Plus is our white glove service where we provide proactive support from taking you from pre-launch to hyperscaling your partner program.—
More Pricing Information
Community Pulse
Everflow - Partner Marketing PlatformTraackr
Top Pros
Top Cons
Best Alternatives
Everflow - Partner Marketing PlatformTraackr
Small Businesses

No answers on this topic

Mention
Mention
Score 9.4 out of 10
Medium-sized Companies

No answers on this topic

Mention
Mention
Score 9.4 out of 10
Enterprises

No answers on this topic

Meltwater
Meltwater
Score 7.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Everflow - Partner Marketing PlatformTraackr
Likelihood to Recommend
9.5
(9 ratings)
7.0
(1 ratings)
Support Rating
5.0
(1 ratings)
-
(0 ratings)
User Testimonials
Everflow - Partner Marketing PlatformTraackr
Likelihood to Recommend
Everflow
I would say the area Everflow has been the best for us is in tracking affiliate and internal metrics for our campaigns and our external(brokered) campaigns. A scenario where I think it may not be best suited would be integrating with Shopify through API. I've had multiple times where the integration doesn't go as stated it would and had to troubleshoot. I've also run into issues with reporting being accurate with that integration specifically. (Which could be Shopify's fault as they don't play well with many platforms anyway. So could be their problem, not Everflow's just to clarify).
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Traackr
Traackr is well-suited for the team that is looking for a quick solution that will go far. For very well-developed teams, adopting a whole new platform like Traackr may not be best-suited for the entire team. Or at the very least, ensure that you are well-equipped to train and educate each and every team member of not only how to use Traackr but also on why Traackr is necessary for the holistic strategy.
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Pros
Everflow
  • Manages offers to affiliate partners.
  • Tracks payouts and traffic volume.
  • Houses creatives for affiliates to use.
  • Generates reports and dashboards for tracking sales.
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Traackr
  • The influencer search function is very robust and the database extends to many different areas.
  • The framework and Traackr tools are easy-to-use and help efficiently and effectively guide our and our clients' strategies.
  • Platform is very user-friendly. You don't need to be a technical expert to use it.
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Cons
Everflow
  • Publishers cannot see their redirect revenue on their dashboard but the admins can. Which causes a lot of manual updating through communication and explaining to clients/publishers.
  • I wish Everflow had a "Cap start date" for offer caps. Cake had that feature and I used it often.
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Traackr
  • Some advanced capabilities may require additional technical skills from the user (e.g., analytics, insights development).
  • Filters could be more granular or more importantly, customizable.
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Support Rating
Everflow
Pretty responsive, but that's kinda expected within the space. TUNE has chats open and available right away.
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Traackr
No answers on this topic
Alternatives Considered
Everflow
You can request a demo to better understand and experience all the features Everflow has to offer. While receiving the assistance you will be able to determine which tools adapt the most to your business needs and customer and integrate them. Everflow provides great marketing software and tracking resources to help your program grow faster.
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Traackr
No answers on this topic
Return on Investment
Everflow
  • Positive since we have real-time attribution
  • Customer support is helpful as needed
  • We can measure performance and make data driven decisions
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Traackr
  • Easy and ideal for any influencer strategy
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ScreenShots

Everflow - Partner Marketing Platform Screenshots

Screenshot of a comprehensive snapshot of campaign performance through a customizable dashboard.Screenshot of event tracking, on top of an initial conversion action.Screenshot of analytics, for drilling down into any partner's performance on the placement level or any other granular metric.Screenshot of

Traackr Screenshots

Screenshot of Network AnalysisScreenshot of Influencer Complete Footprint