Google offers the Firebase suite of application development tools, available free or at cost for higher degree of usages, priced flexibly accorded to features needed. The suite includes A/B testing and Crashlytics, Cloud Messaging (FCM) and in-app messaging, cloud storage and NoSQL storage (Cloud Firestore and Firestore Realtime Database), and other features supporting developers with flexible mobile application development.
$0.01
Per Verification
Progress MarkLogic
Score9 out of 10
N/A
MarkLogic Server is a multi-model database that has both NoSQL and trusted enterprise data management capabilities. The vendor states it is the most secure multi-model database, and it’s deployable in any environment. They state it is an ideal database to power a data hub.
Firebase should be your first choice if your platform is mobile first. Firebase's mobile platform support for client-side applications is second to none, and I cannot think of a comparable cross-platform toolkit. Firebase also integrates well with your server-side solution, meaning that you can plug Firebase into your existing app architecture with minimal effort.
Firebase lags behind on the desktop, however. Although macOS support is rapidly catching up, full Windows support is a glaring omission for most Firebase features. This means that if your platform targets Windows, you will need to implement the client functionality manually using Firebase's web APIs and wrappers, or look for another solution.
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If you are storing META data then MarkLogic is super useful as it retrieves everything so fast, while storing the whole data shows performance issues some times. If you have legacy systems then migrating from it would really require sweat and blood, on the other hand if you are in systems like Node.js you can simply integrate two systems easily. If you don't know how in the end your your data schema will look like then it's better to make a prototype using MarkLogic.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Analytics wise, retention is extremely important to our app, therefore we take advantage of the cohort analysis to see the impact of our middle funnel (retargeting, push, email) efforts affect the percent of users that come back into the app. Firebase allows us to easily segment these this data and look at a running average based on certain dates.
When it comes to any mobile app, a deep linking strategy is essential to any apps success. With Firebase's Dynamic Links, we are able to share dynamic links (recognize user device) that are able to redirect to in-app content. These deep links allow users to share other deep-linked content with friends, that also have link preview assets.
Firebase allows users to effectively track events, funnels, and MAUs. With this simple event tracking feature, users can put organize these events into funnels of their main user flows (e.g., checkout flows, onboarding flows, etc.), and subsequently be able to understand where the drop-off is in the funnel and then prioritize areas of the funnel to fix. Also, MAU is important to be able to tell if you are bringing in new users and what's the active volume for each platform (Android, iOS).
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Attribution and specifically multi-touch attribution could be more robust such as Branch or Appsflyer but understand this isn't Firebases bread and butter.
More parameters. Firebase allows you to track tons of events (believe it's up to 50 or so) but the parameters of the events it only allows you to track 5 which is so messily and unbelievable. So you're able to get good high-level data but if you want to get granular with the events and actions are taken on your app to get real data insight you either have to go with a paid data analytics platform or bring on someone that's an expert in SQL to go through Big Query.
City-specific data instead of just country-specific data would have been a huge plus as well.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
MarkLogic still has a long way to go in fostering the developer community. Many developers are gravitating to the simple integrations and do not delve into the deeper capabilities. They have made tremendous strides in recent months and I am sure this will improve over time.
Many of the best features are left on the floor by enterprises who end up implementing MarkLogic as a data store. MarkLogic needs to help customers find ways to better leverage their investment and be more creative in how they use the product.
Licensing costs become a major hurdle for adoption. The pricing model has improved for basic implementations, but the costs seem very prohibitive for some verticals and for some of the most advanced features.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
MarkLogic is expensive but solid. While we use open source for almost everything else, the backend database is too critically important. At this point, re-tooling for a different back end would take too much time to be a viable option.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I don't use the Firebase UI much, but rather connect it to GA4. GA4 has a great event model but the GA4 UI and analysis capabilities are limited. It's harder to measure product usage type of engagement but if you have the time and resources to leverage the GA4 to BiqQuery export you'll have all the raw event data you'll need for deep analysis, segmentation, and audience activation.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Very little about it can be done better or with greater ease. Even things that seem difficult aren't really that bad. There's multiple ways to accomplish any admin task. MarkLogic requires a fraction of administrative effort that you see with enterprise RDBMS like Oracle. MarkLogic is continually improving the tools to simplify cluster configuration and maintenance.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Our analytics folks handled the majority of the communication when it came to customer service, but as far as I was aware, the support we got was pretty good. When we had an issue, we were able to reach out and get support in a timely fashion. Firebase was easy to reach and reasonably available to assist when needed.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
There's always room for improvement. Some problems get solved faster than others, of course. MarkLogic's direct support is very responsive and professional. If they can't help immediately, they always have good feedback and are eager to receive information and details to work to replicate the problem. They are quick to escalate major support issues and production show-stopping problems. In addition to MarkLogic's direct support, there are several employees who are very active among the community and many questions and common issues get quick attention from helpful responses to email and StackOverflow questions.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Before using Firebase, we exclusively used self hosted database services. Using Firebase has allowed us to reduce reliance on single points of failure and systems that are difficult to scale. Additionally, Firebase is much easier to set up and use than any sort of self hosted database. This simplicity has allowed us to try features that we might not have based on the amount of work they required in the past.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We had Fast in place when Microsoft had bought it up and was going to change / deprecate it. One of the biggest advantages of MarkLogic for search actually had to do with the rest of the content pipeline - it allowed us to have it all in one technology. On the NoSQL side, we looked at MongoDB a couple years back. At that time, MarkLogic came in stronger on indexing, transaction reliability, and DR options. For us, that was worth using a commercial product.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Makes building real-time interfaces easy to do at scale with no backend involvement.
Very low pricing for small companies and green-fields projects.
Lack of support for more complicated queries needs to be managed by users and often forces strange architecture choices for data to enable it to be easily accessed.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
MarkLogic reduced the amount of time that the DevOps team needed to dedicate to database updates, as the engineering team was mostly able to easily design and maintain database upgrades without requiring specialists such as database architects on the DevOps side. This capability flowed from the product's speed and the versatility of its XQuery language and libraries.
MarkLogic required significant education and buy-in time for the engineering team.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
