TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Frase

    Score8 out of 10
    N/AFrase, from the company of the same name in Boston, presents their eponymous platform as an Answer Engine Optimization solution. Frase is designed to improve SEO and drive conversion by using website content to answer visitors' questions.N/A

    Whitespark Local Rank Tracker

    Score7.8 out of 10
    N/ATrack Local SEO Success With Local Rank Tracker The Local Rank Tracker helps companies monitor their performance in search engines and discover new opportunities for improving online visibility. Users can discover where a business dominates in local search results, and track its top competitors to make informed decisions. The vendor states agencies, SMBs, and multi-location businesses use Whitespark's Local Rank Tracker to gain critical insights into their online…

    $25

    per month

    Pricing
    FraseWhitespark Local Rank Tracker
    Editions & Modules
    No answers on this topic
    Small Business
    $25
    per month
    Specialist
    $50
    per month
    Agency
    $100
    per month
    Enterprise
    $200
    per month
    Offerings
    Pricing Offerings
    FraseWhitespark Local Rank Tracker
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—The pricing table above is based on tracking daily rakings, however, users also have the option to track rankings weekly. Small Business $17 per month Specialist $35 per month Agency $70 per month Enterprise $140 per month
    More Pricing Information
    Features
    FraseWhitespark Local Rank Tracker
    SEO
    Comparison of SEO features of Frase and Whitespark Local Rank Tracker
    Feature
    Frase
    7.5
    1 Ratings
    2% below category average
    Whitespark Local Rank Tracker
    -
    Ratings
    Page grader8.01 Ratings00 Ratings
    Competitive analysis7.01 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of Frase and Whitespark Local Rank Tracker
    Feature
    Frase
    7.0
    1 Ratings
    8% below category average
    Whitespark Local Rank Tracker
    -
    Ratings
    Local SEO7.01 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Frase and Whitespark Local Rank Tracker
    Feature
    Frase
    9.5
    1 Ratings
    12% above category average
    Whitespark Local Rank Tracker
    -
    Ratings
    Multi-domain support10.01 Ratings00 Ratings
    Integration with web analytics tools9.01 Ratings00 Ratings
    Best Alternatives
    FraseWhitespark Local Rank Tracker
    Small Businesses
    Serpstat
    Score10 out of 10
    Google Business Profile
    Score8.4 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Google Business Profile
    Score8.4 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FraseWhitespark Local Rank Tracker
    Likelihood to Recommend
    8.0
    (2 ratings)
    10.0
    (2 ratings)
    User Testimonials
    FraseWhitespark Local Rank Tracker
    Likelihood to Recommend
    Frase, Inc
    1. If you are going to write any piece of content for your readers, it will be your great assistant!!
    2. If you want to cover a topic in entirety and from the angle of a reader, you should really go for it.
    3. It also brings you opportunities you can exploit by just integrating it with Google Search Console.
    Incentivized
    Read full review
    Whitespark
    They are a time saver for any agency looking to understand the impact of their local and organic SEO.
    Incentivized
    Read full review
    Pros
    Frase, Inc
    • Create outlines from pages that are already ranking for a particular keyword. It performs SERP analysis to find common headings and sections amongst the pages.
    • Generate content for different types of sections. You can also use custom prompt, or select of the pre-defined types to generate. For e.g., convert features to benefits.
    • Get detailed analysis of website SEO performance from Google Search Console. Find pages that quickly gain/loose ranks.
    Incentivized
    Read full review
    Whitespark
    • Finds listings on directories
    • Finds press releases that mention brands or business names
    • Helps find bad data
    Incentivized
    Read full review
    Cons
    Frase, Inc
    • UI
    • Content Editor
    • Headings at Glance
    Incentivized
    Read full review
    Whitespark
    • It would be nice to see a geo-grid of ranking around a location
    Incentivized
    Read full review
    Alternatives Considered
    Frase, Inc
    Well MarketMuse and Frase may seem alternative to one another but we are using both of them in our workflow for different purposes. While MarketMuse is best for Topic Modeling, Frase gives you edge with competitive analysis like Headings, Questions and so on. So yeah some of their features overlap each other but as I told earlier, we are using both of them in complement to each other.
    Incentivized
    Read full review
    Whitespark
    I prefer Link Research Tools' CBLT tool for competitive backlink reports.
    Incentivized
    Read full review
    Return on Investment
    Frase, Inc
    • We have published around 12 pieces with the guidance of this tool, and we are already ranking on top for around 10 pieces, so we are getting almost 20x ROI
    • Our clients are happy, so here our ROI is 50x
    • We are getting 10x ROI
    Incentivized
    Read full review
    Whitespark
    • The results are compelling for my presentations
    Incentivized
    Read full review
    ScreenShots

    Whitespark Local Rank Tracker Screenshots

    Screenshot of Rankings Campaign Overview - View your rankings across the different result types (Google Pack, Google Local Finder, Google Organic, etc) and see your aggregate rankings for the selected period.  This area provides you with insights on your ranking distribution, calculates your visibility score, and keyword progress.Screenshot of Ranking Results Table - This area provides a break down of your campaign.  Here you'll see what keywords are ranking and for which location, and the matched URL or phone number to that result.Screenshot of Filters -Segment your ranking data by specific keywords or keyword groups, location, URL or phone number.Screenshot of Competitor Comparison - See how you stack up against your top competitors. Use this data to identify areas of improvement for your business and outrank the competition.Screenshot of Keyword Comparison - Review keyword progress over time for your top most important keyword terms.Screenshot of Campaign Setup - Here's where all the finer details go. Tracking locations are setup individually based on Zip/Postal Code or geo-coordinates.