Freshmarketer vs. LeadFox

Zarget is well suited for web testing. The A/B test function is simple yet effective. The tool is also really good for heat maps. Even easier and quicker than A/B testing and so insightful! Goal funnels are also great with Zarget but we use GA functionality for that.

Incentivized

LeadFox is perfect for small and medium businesses because the price is quite interesting compared to other tools in the market. However for a big business that might not be interesting because the features are not well advanced such as leadscoring, advanced reports, lead tracking, etc. The support is quite good and it is free of charges.

Incentivized

• Zarget is a dynamic platform, meaning the URL doesn't need to be reloaded after updates and changes have been made, as it displays live page results.
• It is an easy to use platform and is quite intuitive.
• Zarget allows you to see hot spots and click rates on active pages.

Incentivized

• Marketing automation
• Emailing
• Pop up
• Lead management

Incentivized

• None so far.

• The user interface
• Lead scoring
• Reports

Incentivized

I tested Google's testing platform before using Zarget and found it quite difficult to set up tests and doesn't give as much insight. I only used the free version though. Zarget definitely fairs better in comparison.

Incentivized

LeadFox delivers standard features and an automation solution that is way less expensive than other tools like HubSpot or Pardot. Even though these solutions are leaders in the market and give a rich set of features, the ROI of LeadFox is way more interesting from a cost-per-lead point of view.

Incentivized

• Zarget has helped us optimize website landing pages for conversions.

Incentivized

• Good ROI
• User experience is good
• Integration is not easy to implement with CRM Salesforce

Incentivized