Zarget excels with dynamic platform
September 12, 2017

Zarget excels with dynamic platform

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Modules Used

  • Zarget (legacy)

Overall Satisfaction with Freshsales

Zarget is being used as a heatmap and traffic identification tool primarily for the marketing team at NeoCertified. It helps us better understand how our audience is visiting, navigating, and taking action on our website, which allows us to optimize specific landing pages and page content for our visitors. This theoretically helps improve conversions.
  • Zarget is a dynamic platform, meaning the URL doesn't need to be reloaded after updates and changes have been made, as it displays live page results.
  • It is an easy to use platform and is quite intuitive.
  • Zarget allows you to see hot spots and click rates on active pages.
  • Zarget could break down information and reporting a bit better.
  • Zarget could add video traffic of each user to their platform.
  • Zarget has helped us optimize website landing pages for conversions.
Zarget is on pace with the three competitors that we have used in the past, and excels because of how dynamic the platform is compared to products like Crazy Egg where you have to refresh URLs each time an update is made.
Zarget is perfect for marketing teams to see how visitor traffic is interacting with the content on a page.