Ghost vs. Substack

It is well suited for distributed writing and publishing with a subscription component.and well suited for simultaneous deployment to email and the web.

Its pricing for a very small group (3 or more) tends to the expensive and login across multiple different devices can be aggravating.

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I think Substack is better for people who want to set up a personal-facing branded website vs people who just want to post random musings every so often. Monetization is better there than any other collective publishing platform as well as organic reach via email. Substack also allows you to build direct relationships with your readers via emails and own them 100% which is great long-term if you use it to pivot to another site or another form of writing/content creation. Substack would be less helpful for someone wanting to write as a part of a group, not individually, or someone who's unwilling to put their personal brand behind their content. It's less optimized for SEO (which other platforms allow you to do) and can be harder to curate content based on your interests (you really have to go in knowing what you want vs finding it on the fly).

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• Creating a newsletter for web and email simultaneously
• Allowing for paid subscriptions
• Allowing content to be segmented by subscription type
• Allows content to be segmented by medium
• Good analytics across various output medium

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• Because it has a very high Domain Authority ranking relevant backlinks in a published article will help make my store more searchable.
• Substack is very easy to work in. The toolset they provide may not be as extensive as other platforms but it is certainly enough to create a meaningful, interesting post.
• Substack is very focused on creating a community of writers that support each other. They run an ongoing email campaign that reinforces their focus on building a community of writers.

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• They wysiwig editor is missing critical functions like superscript and subscript
• The markdown complement has those features but it doesn’t integrate well with the wysiwig editor
• Footnoting is hard to do

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• editor is on the primitive side - it's wysiwyg, but missing some embed options
• integrate with google analytics
• percentage cut that Substack takes can become a burden as your revenue grows. Problems scaling.

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Flexible, competent and easy to use

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

It is simpler, headless, faster than WordPress. The core functionality is focused on subscription membership which is a bloated add on for WordPress. The simplicity has a cost as WordPress, while complicated, offers more expansion opportunities.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Medium is not so good for running newsletter. I find the mail that a user gets is very easily readable. Also as a creator it's very easy for me to track the analytics and monetise my blogs unlike Medium. Blogger is a very old technology. The kind of integrations and the support for Markdown / different media is very great in Substack.

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• Our business is totally built around this product
• It has allowed us to easily and quickly scale our free and our paywalled content experiments

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Independently Invited by TrustRadius

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• I haven’t made any money from it
• Can be disheartening when you realise you’re putting in maximum effort for minimum audience

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info