Google Mobile-Friendly Test vs. Link Research Tools

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Mobile-Friendly Test
Score 9.0 out of 10
N/A
Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.N/A
Link Research Tools
Score 8.0 out of 10
N/A
N/AN/A
Pricing
Google Mobile-Friendly TestLink Research Tools
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google Mobile-Friendly TestLink Research Tools
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google Mobile-Friendly TestLink Research Tools
Features
Google Mobile-Friendly TestLink Research Tools
SEO
Comparison of SEO features of Product A and Product B
Google Mobile-Friendly Test
8.5
6 Ratings
11% above category average
Link Research Tools
7.8
8 Ratings
2% above category average
Keyword analysis8.02 Ratings7.96 Ratings
Backlink management8.02 Ratings8.38 Ratings
SERP ranking tracking9.02 Ratings5.94 Ratings
Page grader8.75 Ratings7.27 Ratings
Competitive analysis7.02 Ratings8.98 Ratings
Site audit / diagnostics9.66 Ratings8.96 Ratings
Site recommendations8.95 Ratings8.67 Ratings
Task management9.02 Ratings6.44 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google Mobile-Friendly Test
8.5
5 Ratings
12% above category average
Link Research Tools
8.5
7 Ratings
12% above category average
Local SEO8.02 Ratings8.95 Ratings
Social SEO9.02 Ratings8.24 Ratings
Mobile SEO10.05 Ratings8.25 Ratings
Global SEO7.02 Ratings8.87 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google Mobile-Friendly Test
9.2
4 Ratings
9% above category average
Link Research Tools
8.7
6 Ratings
3% above category average
Multi-domain support8.94 Ratings8.64 Ratings
Integration with web analytics tools9.53 Ratings8.76 Ratings
Best Alternatives
Google Mobile-Friendly TestLink Research Tools
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google Mobile-Friendly TestLink Research Tools
Likelihood to Recommend
9.2
(7 ratings)
8.9
(8 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
Google Mobile-Friendly TestLink Research Tools
Likelihood to Recommend
Google
I mean, it is a simple, no-frill test that gives your OK or NOT OK and highlights where it is. It is just a temperature check, this has to be used in conjunction with other tools for it to be useful. Since it is free I recommend running it as a check always.
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LinkResearchTools
If you have any problems with your rankings or a decrease in ranking position within google it is very good to make an Link Audit with the Link Research Tools. Then you Screen all Links manually and setup your disavow-file easily. With the Link Detox Boost you gain Rankings back so fast. The last time we used it for a client, we got back the rankings within a week to 170 Positions within the Top Ten, even Position 1.
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Pros
Google
  • Google Mobile-Friendly Test is easy to use and works very fast.
  • Google also has its own search engine results in mind when using the tool. This is important, as Google has most of the online search market share.
  • Most modern devices are accounted for.
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LinkResearchTools
  • fast Google penalty recovery
  • keeps a healthy backlink profile
  • calculates the opportunity or risk of potential links that are not built yet, so you can go only after the good ones
  • gives you fresh data from 26 link sources and lets you analyze the full backlink profile. Google search console gives you only a sample of your backlink profile.
  • powerful link prospecting made easy
  • possibility to connect with Pitchbox (professional outreach tool for link removal and link building campaigns), SEMRUSH, Ahrefs, GSC
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Cons
Google
  • Google's suggestions are sometimes vague or unhelpful.
  • The test doesn't offer multiple screen sizes or shapes. Though this isn't a huge issue, it would be nice to make sure a site using media queries stays mobile friendly throughout size changes
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LinkResearchTools
  • Not for newcomers to SEO simply because its vast array of features may hinder them.
  • Is quite pricey too; so for small businesses etc., it's probably not a viable option.
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Likelihood to Renew
Google
It is free, so I woule likely renew it.
Read full review
LinkResearchTools
No answers on this topic
Alternatives Considered
Google
I think this is a great addition to other search tools and a really quick and easy way to check how your pages work on mobile to ensure your users have the best experience.
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LinkResearchTools
LinkResearchTools is much more advanced in analyzing links. Period. All the other mentioned tools have many useful features for SEO but LRT is definitely the way to go for backlink analysis, link building, and competition analysis. They also offer very nice and quality courses for improving SEO knowledge. I already attended one of them and I am very satisfied with the knowledge I gained.
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Return on Investment
Google
  • Our websites pages are a hundred percent mobile friendly.
  • Detects almost all mobile usability issues.
  • Robust test tools extending up to detectors for incompatible plugins.
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LinkResearchTools
  • Building strong links results in better rankings which results in a higher ROI
  • The Link Research Tools community also had a big impact on my networking
Read full review
ScreenShots