Google Mobile-Friendly Test Reviews

7 Ratings
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Score 9.0 out of 100

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June 28, 2019
.Kim Murphy | TrustRadius Reviewer
Score 7 out of 10
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Our web design company uses the Google Mobile-Friendly Test to make sure our clients' websites are mobile friendly for Google and can be seen on modern devices. We use the tool to create "Responsive" websites based on modern browsers, screen resolutions, and devices. Google did a great job in creating this tool for the public and for designers as well.
  • Google Mobile-Friendly Test is easy to use and works very fast.
  • Google also has its own search engine results in mind when using the tool. This is important, as Google has most of the online search market share.
  • Most modern devices are accounted for.
  • Google does not cross-check the results from other search engines in the creation of the tool. Bing and Yahoo might not consider your website mobile-friendly, even if Google does.
  • Some devices and screen resolutions were not thought of when Google created the tool.
  • The output of the tool is not specific enough, at times, for web developers.
When our web design clients call us asking to update their websites to look mobile friendly to Google, then Google Mobile-Friendly Test is already the perfect solution for us to use, as Google knows their own search results best in designing their own web tools. However, if a client really has a lot of their own customers wanting a responsive design for specific devices, for example, a corporate customer that gives its employees Ipads, then Google Mobile-Friendly Test might not be as well suited.
Read .Kim Murphy's full review
May 31, 2019
Scott Walker | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
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As a marketing agency, we use the Google Mobile-Friendly Test multiple times throughout our process. First, we record the current site's scores before updating or replacing the website. Then, we check-test the mobile-friendliness after launching the new site, giving us a benchmark measurement as well as a "hit list" of things to update. Mobile-friendliness is extremely important to UX and SEO, so we make sure our client's sites are mobile ready.
  • The test gives you an option to test a live website or a chunk of code. This way your test your site code, even if your website is still in development.
  • The instant "green for good" is easy to see and explain.
  • The list of "page loading errors" gives you a nice explanation of loading issues that don't necessarily affect the site visibly, but are still slowing it down. This gives you a "hit list" of things to fix or look into.
  • Google's suggestions are sometimes vague or unhelpful.
  • The test doesn't offer multiple screen sizes or shapes. Though this isn't a huge issue, it would be nice to make sure a site using media queries stays mobile friendly throughout size changes
It is a single-use tool: it tests mobile usability of a website or code snippet. This is useful before, during, and after the development process. So, if you are developing a website, then the mobile-friendliness tool is a necessity. Its also useful (in conjunction with Page Speed Insights and Search Console) in developing a full idea of site performance and how it relates to SEO.
Read Scott Walker's full review
August 01, 2019
Lindsay Halsey | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
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We use the Google Mobile-Friendly Test to quickly assess in real-time if a webpage meets Google's standard for mobile usability. Our whole organization uses it as a test for our SEO client websites and in our sales process for new client websites.
  • Confirms if a page is mobile-friendly.
  • Provides feedback on what issues Google may be encountering.
  • Assesses any URL you provide.
  • The feedback can be technical for a non-technical user.
It's well suited as a free SEO tool for agencies and web freelancers.
Read Lindsay Halsey's full review

Google Mobile-Friendly Test Scorecard Summary

Feature Scorecard Summary

Keyword analysis (1)
Backlink management (1)
SERP ranking tracking (1)
Page grader (2)
Competitive analysis (1)
Site audit / diagnostics (3)
Site recommendations (2)
Task management (1)
Local SEO (1)
Social SEO (1)
Mobile SEO (3)
Global SEO (1)
Multi-domain support (2)
Integration with web analytics tools (1)

What is Google Mobile-Friendly Test?

Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.
Categories:  SEO