Google Mobile-Friendly Test vs. Whitespark Local Rank Tracker

I mean, it is a simple, no-frill test that gives your OK or NOT OK and highlights where it is. It is just a temperature check, this has to be used in conjunction with other tools for it to be useful. Since it is free I recommend running it as a check always.

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They are a time saver for any agency looking to understand the impact of their local and organic SEO.

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• Google Mobile-Friendly Test is easy to use and works very fast.
• Google also has its own search engine results in mind when using the tool. This is important, as Google has most of the online search market share.
• Most modern devices are accounted for.

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• Finds listings on directories
• Finds press releases that mention brands or business names
• Helps find bad data

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• Google's suggestions are sometimes vague or unhelpful.
• The test doesn't offer multiple screen sizes or shapes. Though this isn't a huge issue, it would be nice to make sure a site using media queries stays mobile friendly throughout size changes

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• It would be nice to see a geo-grid of ranking around a location

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It is free, so I woule likely renew it.

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I think this is a great addition to other search tools and a really quick and easy way to check how your pages work on mobile to ensure your users have the best experience.

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I prefer Link Research Tools' CBLT tool for competitive backlink reports.

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• Our websites pages are a hundred percent mobile friendly.
• Detects almost all mobile usability issues.
• Robust test tools extending up to detectors for incompatible plugins.

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• The results are compelling for my presentations

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info