GroundTruth vs. Thinknear

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GroundTruth
Score 6.2 out of 10
N/A
GroundTruth (formerly xAd) headquartered in New York offers location-based mobile advertising technology.N/A
Thinknear
Score 0.0 out of 10
N/A
Thinknear is mobile advertising technology acquired by Telenav in 2012.N/A
Pricing
GroundTruthThinknear
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
GroundTruthThinknear
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
GroundTruthThinknear
Best Alternatives
GroundTruthThinknear
Small Businesses
Google AdMob
Google AdMob
Score 5.8 out of 10
Google AdMob
Google AdMob
Score 5.8 out of 10
Medium-sized Companies
Yahoo Ads
Yahoo Ads
Score 7.6 out of 10
Yahoo Ads
Yahoo Ads
Score 7.6 out of 10
Enterprises
Marin Software (discontinued)
Marin Software (discontinued)
Score 9.1 out of 10
Marin Software (discontinued)
Marin Software (discontinued)
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GroundTruthThinknear
Likelihood to Recommend
8.6
(3 ratings)
-
(0 ratings)
User Testimonials
GroundTruthThinknear
Likelihood to Recommend
xAd
It's fantastic for targeting an audience when you know where they will be for a very low CPM. However, it's hard if you are a brick-and-mortar and want to truly measure the results. You need to get creative in ways to attribute site visits and purchases back to the campaign (unique coupon codes, etc.)
Read full review
Telenav
No answers on this topic
Pros
xAd
  • Launch digital ads campaigns
  • Change creatives and rollout campaigns in minutes
  • Target specific user personas for great conversions
Read full review
Telenav
No answers on this topic
Cons
xAd
  • Adding a save option sometimes when you don’t hit next the work you are using is lost.
  • Adding in app recommendations
Read full review
Telenav
No answers on this topic
Alternatives Considered
xAd
GroundTruth was recommended to us by a vendor and was the only product we evaluated
Read full review
Telenav
No answers on this topic
Return on Investment
xAd
  • Helps improve conversion by 20%
  • Time to create and rollout campaigns is reduced by half
  • Help optimise and rationalise the operational overheads and costs
Read full review
Telenav
No answers on this topic
ScreenShots