Hitwise (discontinued) vs. Market Logic

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Hitwise (discontinued)
Score 8.0 out of 10
N/A
Hitwise was a competitor comparison intelligence and audience intelligence platform from Connexity in Santa Monica (who acquired Hitwise and its technology in 2015 from Experian), which allowed users to discover characteristics unique to their audience vis-a-vis the customers of a competitor to to fine tune and improve future marketing efforts and outreach to new customers. Hitwise was discontinued in 2020.N/A
Market Logic
Score 9.0 out of 10
N/A
Market Logic in Berlin makes enterprise software. This includes Insights Portals to share and promote knowledge, Intelligence Portals to analyze markets and competitors, and the Market Insights Platforms to generate insights from data and inject these in business processes. The software is used to drive customer centricity in consumer-packaged goods, healthcare, retail, financial services, telecom, travel and media sectors.N/A
Pricing
Hitwise (discontinued)Market Logic
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Hitwise (discontinued)Market Logic
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Hitwise (discontinued)Market Logic
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
Hitwise (discontinued)Market Logic
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Notion
Notion
Score 8.8 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Tridion
Tridion
Score 9.0 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
Tridion
Tridion
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Hitwise (discontinued)Market Logic
Likelihood to Recommend
7.0
(1 ratings)
9.0
(1 ratings)
User Testimonials
Hitwise (discontinued)Market Logic
Likelihood to Recommend
Discontinued Products
Hitwise is best suited for looking at overall traffic behavior or a site or industry. It will help you quickly identify the where and the what when it comes to consumer behavior (i.e. what are they doing before they visit your site, where are they going after). It tells you a lot about who they are and what sparks the initial trigger. Where it isn't super appropriate is when you need to look at a specific term like "are eggs healthy" and you can't identify where that specific term falls in the overall "egg" searches.
Read full review
Market Logic Software
Easy to manage knowledge repository if you have more than a few information channels gathering insights but are living in a silo. E.g. survey results, NPS data, social listening, media monitoring etc. MarketLogic becomes a singular platform to research relevant information from all of your information sources.
Read full review
Pros
Discontinued Products
  • Up/down stream traffic
  • Search term identification
  • Geographic location
  • Specific site data for small scale websites
Read full review
Market Logic Software
  • Knowledge management
  • Competitive intelligence
  • Agile research
Read full review
Cons
Discontinued Products
  • Sometimes the insights seem a little bit basic
  • Reporting function is hard to deal with sometimes
  • Access to sales/purchase data
Read full review
Market Logic Software
  • Customer service
  • AI assistance
  • Software reliability issues
Read full review
Alternatives Considered
Discontinued Products
Selected Hitwise because it is much better for insights on small-scale websites
Read full review
Market Logic Software
Wasn't involved in the evaluation of this product
Read full review
Return on Investment
Discontinued Products
  • Media planning
  • SEO
Read full review
Market Logic Software
  • Improved research efficiencies
  • Value for money, better ROI
  • Information is used more effectively across all LOBs than before
Read full review
ScreenShots